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wired.com

Website review wired.com

 Generated on November 07 2016 03:02 AM

Old statistics? UPDATE !


The score is 49/100

Download PDF Version

SEO Content

Title

WIRED



Length : 5

Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.
Description

Get in-depth coverage of current and future trends in technology, and how they are shaping business, entertainment, communications, science, politics, and culture at WIRED.



Length : 172

Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
type website
title WIRED
description Get in-depth coverage of current and future trends in technology, and how they are shaping business, entertainment, communications, science, politics, and culture at Wired.com.
locale en_US
url https://www.wired.com/
site_name WIRED
Headings
H1 H2 H3 H4 H5 H6
2 14 1 28 63 0
  • [H1] Top Stories
  • [H1] T.C. Boyle Wants a Friendly Billionaire to Fund Biosphere 3
  • [H2] How Algorithms Could Help Keep People Out of Jail
  • [H2] Yes, Donald Trump, the FBI Can Vet 650,000 Emails in Eight Days
  • [H2] FBI Completes New Review of Clinton Emails, Finds Nothing
  • [H2] Everyone Wants to Make Smart Rings—But No One Knows What For
  • [H2] National Affairs
  • [H2] A 30-Year Old Evolutionary Experiment Is Still Going Strong
  • [H2] The Middle Class Is in Trouble, and These Numbers Prove It
  • [H2] How to Follow Election Night Online (If You Can Stomach It)
  • [H2] While You Were Offline: Melania Trump Wants to End Cyberbullying. Uhhh…
  • [H2] Ovulation Prediction Is Messy and Difficult. It Shouldn’t Be
  • [H2] As the GOP Cracks Up, Tech’s Young Conservatives Come Up
  • [H2] NASA’s Mighty Morphing Wings Make for More Efficient Flying
  • [H2] 10 Movies to Ease Your Election-Induced Anxiety
  • [H2] Are You Ready to Swallow a Pill Full of Poop?
  • [H3] Readers Share Their Harrowing Stories of Sexual Harassment
  • [H4] Get TheMagazine
  • [H4] Get OurNewsletter
  • [H4] Follow UsOn Twitter
  • [H4] Follow UsOn Facebook
  • [H4] We’re OnPinterest
  • [H4] Follow UsOn Youtube
  • [H4] Most Popular
  • [H4] Latest Videos
  • [H4] Latest News
  • [H4] business
  • [H4] gear
  • [H4] transportation
  • [H4] culture
  • [H4] science
  • [H4] photo
  • [H4] design
  • [H4] security
  • [H4] Get TheMagazine
  • [H4] Get OurNewsletter
  • [H4] Follow UsOn Twitter
  • [H4] Follow UsOn Facebook
  • [H4] We’re OnPinterest
  • [H4] Follow UsOn Youtube
  • [H4] Get OurNewsletter
  • [H4] Follow UsOn Twitter
  • [H4] Follow UsOn Facebook
  • [H4] We’re OnPinterest
  • [H4] Follow UsOn Youtube
  • [H5] Subscribe now to get 6 months for $5 - plus a FREE Portable Phone Charger.
  • [H5] WIRED's biggest stories, delivered to your inbox.
  • [H5] Don't miss our latest news, features and videos.
  • [H5] See what's inspiring us.
  • [H5] Don't miss out on WIRED's latest videos.
  • [H5] The 20 Most Bike-Friendly Cities on the Planet
  • [H5] Google’s Chrome Hackers Are About to Upend Your Idea of Web Security
  • [H5] Kodak Revives Its Iconic Logo—and Gives It a Little Twist
  • [H5] Review: LG V20
  • [H5] Review: Google Pixel
  • [H5] Security News This Week: Trump Has a Secret Server Linked to Russia? Likely Not
  • [H5] Is It Elitist to Sit in the Back of an Uber?
  • [H5] Barack Obama Talks AI, Robo-Cars, and the Future of the World
  • [H5] Nothing Is as Cool as Sequencing DNA in Space. Just Ask Kate Rubins
  • [H5] The Art of Designing Public Transit for Anti-Social Commuters
  • [H5] The Easter Eggs Inside the 'Mind' of Google Home
  • [H5] GoPro Karma vs DJI Mavic Pro Full Review
  • [H5] This Robot Smokes Cigarettes So Rats Don't Have To
  • [H5] How Fast Are Bats? Faster Than You Even Know
  • [H5] NASA Engineers Show You How To Carve a Pumpkin
  • [H5] The Amazing Garage Where Robots Do the Parking
  • [H5] Guess What Uber's Promising Now: Flying Cars
  • [H5] Human Enough
  • [H5] WIRED Pilot Program: The Crown
  • [H5] This Apocalyptic Tweet Predicted the World Series 2 Years Ago
  • [H5] No More Waiting for Gadot: The New Wonder Woman Trailer Is Here!
  • [H5] Ignore the Trolls: You Definitely Cannot Vote Via Text
  • [H5] You Can Now Buy Facebook’s Internal Propoganda Posters
  • [H5] Get Ready to Buy Stuff Straight Through Instagram
  • [H5] WIRED Pilot Program: People Of Earth
  • [H5] Class Polarizes Americans Just as Much as Politics
  • [H5] Facebook's "Free" Internet Will Harm Low-Income Consumers
  • [H5] Forget Big Data—Little Data Is Making Learning Personal
  • [H5] The LG V20 Is One of the Last Great Power-User Phones
  • [H5] We're Talking to Our Machines, But Is That Making Us Ruder?
  • [H5] Tile's Little 'Find My Keys' Gadget Gets Smaller and Smarter
  • [H5] Obama Caps Off His EV Legacy by Electrifying US Highways
  • [H5] Let's Help Cops With Roaming, Crime-Spotting Trikes
  • [H5] The Hidden Art of Designing Trains for Anti-Social Commuters
  • [H5] Lines, Be Gone: Mapping Tech Is Here to Help You Vote Faster
  • [H5] 5 Comics You Need to Read After Seeing Doctor Strange
  • [H5] Inside NowThis, the Upstart That’s Owning Social News
  • [H5] Want Your Marijuana Startup to Succeed? Study Patent Law
  • [H5] Help! Baby Stars Attack This Pillar of Dust From the Inside
  • [H5] A Material From Shapeshifting Planes Could Heal Human Flesh
  • [H5] Help! Baby Stars Attack This Pillar of Dust From the Inside
  • [H5] The 2016 Presidential Campaign—in Toilet Paper and Hot Sauce
  • [H5] Before Going to the Moon, Armstrong Practiced on Iceland
  • [H5] This Weird Globe-Folding Map Isn’t Perfect, But It’s Close
  • [H5] Sun: A Seriously Beautiful Weather App Powered by Dark Sky
  • [H5] The 2016 Presidential Campaign—in Toilet Paper and Hot Sauce
  • [H5] Trump Has a Secret Server Linked to Russia? Likely Not
  • [H5] Google's About to Upend Your Idea of Web Security
  • [H5] How to Block the Ultrasonic Signals Tracking Your Phone
  • [H5] Subscribe now to get 6 months for $5 - plus a FREE Portable Phone Charger.
  • [H5] WIRED's biggest stories, delivered to your inbox.
  • [H5] Don't miss our latest news, features and videos.
  • [H5] See what's inspiring us.
  • [H5] Don't miss out on WIRED's latest videos.
  • [H5] WIRED's biggest stories, delivered to your inbox.
  • [H5] Don't miss our latest news, features and videos.
  • [H5] See what's inspiring us.
  • [H5] Don't miss out on WIRED's latest videos.
Images We found 67 images on this web page.

64 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 5%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite Bad. Your links have query string.
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 30 links including 0 link(s) to files



Anchor Type Juice
Skip to: Curated Story Group 1 Internal Passing Juice
Photo Internal Passing Juice
Video Internal Passing Juice
Magazine Internal Passing Juice
WIRED INSIDER Internal Passing Juice
INNOVATION INSIGHTS Internal Passing Juice
bit.ly/2ff9l3X External Passing Juice
Skip To: Latest News. Internal Passing Juice
Skip To: Curated Stories Group 2. Internal Passing Juice
Skip To: Most Popular. Internal Passing Juice
Skip To: Stories By Category. Internal Passing Juice
Skip business card. Skip to: Footer. Internal Passing Juice
Login Internal Passing Juice
Subscribe Internal Passing Juice
Advertise Internal Passing Juice
Site Map Internal Passing Juice
Press Center Internal Passing Juice
FAQ Internal Passing Juice
Customer Care Internal Passing Juice
Contact Us Internal Passing Juice
T-Shirt Collection Internal Passing Juice
Newsletter Internal Passing Juice
Wired Staff Internal Passing Juice
Jobs Internal Passing Juice
RSS Internal Passing Juice
user agreement External Passing Juice
privacy policy External Passing Juice
Affiliate link policy Internal Passing Juice
Your California privacy rights External Passing Juice
permission of Condé Nast External Passing Juice

SEO Keywords

Keywords Cloud get science skip follow more playing wired subscribe photo now
Keywords Consistency
Keyword Content Title Keywords Description Headings
now 14
wired 14
playing 9
science 7
follow 7

Usability

Url Domain : wired.com
Length : 9
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 256
Warnings : 13
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Perfect, your website has few JavaScript files.
Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap Great, your website has an XML sitemap.

http://wired.com/sitemap.xml
http://www.wired.com/sitemap.xml
Robots.txt http://wired.com/robots.txt

Great, your website has a robots.txt file.
Analytics Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

PageSpeed Insights


54 / 100    Speed
  Should Fix:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://wired.com/
  • http://www.wired.com/
  • https://www.wired.com/
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-1d2f0117dbee572952fd00b4a72ee3b28248ee3a.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-4db97ef176d632a0c5cd3a7d6c33be3c1957ff0c.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-5e0259aff0b35c55ae1387e43a61e5902ea0cdb6.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-f6ce2f96a2667d456566d069cf599296f21c0f0f.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d60886364314d08000681.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d643f616134001400002f.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d66776161340017000033.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-57bb707364746d78b8003e3a.js (expiration not specified)
  • https://d26t7ex48mr4bn.cloudfront.net/cne/player-scene-icons-valid.woff (expiration not specified)
  • https://static.adsafeprotected.com/skeleton.js (expiration not specified)
  • https://www.wired.com/cns/services.min.js (expiration not specified)
  • https://dy48bnzanqw0v.cloudfront.net/?callback=callback&url=https%253A%252F%252Fwww.wired.com%252F&mapping=4po&jsonp=cns.cnds_tags_home (2 minutes)
  • https://segment-data.zqtk.net/conde-nast?url=https%3A%2F%2Fwww.wired.com%2F (3.4 minutes)
  • https://use.typekit.net/joo1eie.js (10 minutes)
  • https://www.googletagservices.com/tag/js/gpt.js (15 minutes)
  • https://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • https://js-sec.indexww.com/ht/htw-condenast.js (22 minutes)
  • https://pagead2.googlesyndication.com/pagead/osd.js (60 minutes)
  • https://static.chartbeat.com/js/chartbeat.js (2 hours)
  • https://plugin.mediavoice.com/plugin.js (2.4 hours)
  • https://z.moatads.com/condenastjsvideocontent160527792519/moatvideo.js (10.9 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 2 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.wired.com/assets/load?scripts=true&c=1&load%5B%5D=outbrain,blockadblock,jquery,wired,plugin-global-min,ads,wp-embed&ver=1478214341
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-5e0259aff0b35c55ae1387e43a61e5902ea0cdb6.js

Optimize CSS Delivery of the following:

  • https://www.wired.com/wp-content/themes/Phoenix/assets/css/style.css?ver=1478214341
  • https://www.wired.com/wp-content/themes/Phoenix/assets/css/hf.css?ver=1478214341
  • https://www.wired.com/wp-content/themes/Phoenix/assets/css/hf.css?ver=1478214341
Show how to fix
  Consider Fixing:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 13KiB (59% reduction).

  • Compressing https://d8rk54i4mohrb.cloudfront.net/js/reach.js?_=1478509345848 could save 9KiB (59% reduction).
  • Compressing https://d8rk54i4mohrb.cloudfront.net/container.html?pid=570bdf93736b799ad500d6a3&ignore_errors=true&reach_tracking=false&url=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe&title=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe&referrer=https%3A%2F%2Fwww.wired.com%2F&page_url=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe%3FvideoId%3D581d13deb57ac305bd00005e%26playerId%3D5758168dba4aa1088c000000%26autoplay%3Dtrue%26muted%3D1&ref_url=https%3A%2F%2Fwww.wired.com%2F&cache_buster=1478509345878 could save 4KiB (58% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 3.1KiB (13% reduction).

  • Minifying https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-1d2f0117dbee572952fd00b4a72ee3b28248ee3a.js could save 3.1KiB (13% reduction) after compression.
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 31KiB (87% reduction).

  • Compressing https://dnkzzz1hlto79.cloudfront.net/assets/loading-spinner-c2ccd75977f83a1b4449c4564318b919.png could save 26.4KiB (86% reduction).
  • Compressing https://tpc.googlesyndication.com/simgad/2486313709311030309 could save 2.7KiB (96% reduction).
  • Compressing https://www.wired.com/wp-content/themes/Phoenix/assets/images/spacer-1x1.gif could save 1,002B (91% reduction).
  • Compressing https://tpc.googlesyndication.com/simgad/12123122936640564371 could save 998B (91% reduction).
Show how to fix
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 18% of the final above-the-fold content could be rendered with the full HTML response snapshot:5.
Show how to fix
  3 Passed Rules
Show details
Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.


99 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <button class="cursor-pointer…ft top nav-tog">Visually Open Nav.</button> is close to 1 other tap targets final.
  • The tap target <a href="#latest-news-list" class="visually-hidde…sable bg-white">Skip To: Latest News.</a> and 5 others are close to other tap targets final.
  • The tap target <a href="https://twitter.com/wired">Wired Twitter</a> and 3 others are close to other tap targets.
  • The tap target <a href="https://www.co…privacy-policy">user agreement</a> and 2 others are close to other tap targets.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.


74 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-1d2f0117dbee572952fd00b4a72ee3b28248ee3a.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-4db97ef176d632a0c5cd3a7d6c33be3c1957ff0c.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-5e0259aff0b35c55ae1387e43a61e5902ea0cdb6.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-f6ce2f96a2667d456566d069cf599296f21c0f0f.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d60886364314d08000681.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d643f616134001400002f.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-560d66776161340017000033.js (expiration not specified)
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/scripts/satellite-57bb707364746d78b8003e3a.js (expiration not specified)
  • https://d26t7ex48mr4bn.cloudfront.net/cne/player-scene-icons-valid.woff (expiration not specified)
  • https://static.adsafeprotected.com/skeleton.gif (expiration not specified)
  • https://www.wired.com/cns/services.min.js (expiration not specified)
  • https://dy48bnzanqw0v.cloudfront.net/?callback=callback&url=https%253A%252F%252Fwww.wired.com%252F&mapping=4po&jsonp=cns.cnds_tags_home (2 minutes)
  • https://segment-data.zqtk.net/conde-nast?url=https%3A%2F%2Fwww.wired.com%2F (3.2 minutes)
  • https://use.typekit.net/joo1eie.js (10 minutes)
  • https://www.googletagservices.com/tag/js/gpt.js (15 minutes)
  • https://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • https://js-sec.indexww.com/ht/htw-condenast.js (33.6 minutes)
  • https://pagead2.googlesyndication.com/pagead/osd.js (60 minutes)
  • https://www.googletagservices.com/dcm/dcmads.js (60 minutes)
  • https://static.chartbeat.com/js/chartbeat.js (2 hours)
  • https://plugin.mediavoice.com/plugin.js (2.4 hours)
  • https://z.moatads.com/condenastjsvideocontent160527792519/moatvideo.js (10.9 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.wired.com/assets/load?scripts=true&c=1&load%5B%5D=outbrain,blockadblock,jquery,wired,plugin-global-min,ads,wp-embed&ver=1478214341
  • https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/satelliteLib-5e0259aff0b35c55ae1387e43a61e5902ea0cdb6.js

Optimize CSS Delivery of the following:

  • https://www.wired.com/wp-content/themes/Phoenix/assets/css/style.css?ver=1478214341
Show how to fix
  Consider Fixing:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://wired.com/
  • http://www.wired.com/
  • https://www.wired.com/
Show how to fix
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 13KiB (59% reduction).

  • Compressing https://d8rk54i4mohrb.cloudfront.net/js/reach.js?_=1478509355727 could save 9KiB (59% reduction).
  • Compressing https://d8rk54i4mohrb.cloudfront.net/container.html?pid=570bdf93736b799ad500d6a3&ignore_errors=true&reach_tracking=false&url=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe&title=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe&referrer=https%3A%2F%2Fwww.wired.com%2F&page_url=https%3A%2F%2Fwww.wired.com%2Fvideo%2Fthe-middle-class-is-in-trouble-and-these-numbers-prove-it%2Fiframe%3FvideoId%3D581d13deb57ac305bd00005e%26playerId%3D5758168dba4aa1088c000000%26autoplay%3Dtrue%26muted%3D1&ref_url=https%3A%2F%2Fwww.wired.com%2F&cache_buster=1478509355760 could save 4KiB (58% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 3.1KiB (13% reduction).

  • Minifying https://assets.adobedtm.com/6372cf21ef88ee60bc2977a4898dcb5c7945a212/s-code-contents-1d2f0117dbee572952fd00b4a72ee3b28248ee3a.js could save 3.1KiB (13% reduction) after compression.
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Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 31KiB (87% reduction).

  • Compressing https://dnkzzz1hlto79.cloudfront.net/assets/loading-spinner-c2ccd75977f83a1b4449c4564318b919.png could save 26.4KiB (86% reduction).
  • Compressing https://tpc.googlesyndication.com/simgad/11965551351466309604 could save 2.7KiB (96% reduction).
  • Compressing https://www.wired.com/wp-content/themes/Phoenix/assets/images/spacer-1x1.gif could save 1,002B (91% reduction).
  • Compressing https://tpc.googlesyndication.com/simgad/11165968977800853489 could save 998B (91% reduction).
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Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 21% of the final above-the-fold content could be rendered with the full HTML response snapshot:5.
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  3 Passed Rules
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Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.



* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.