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Website review westelm.com

Generated on December 01 2016 05:01 AM

Old statistics? UPDATE !

The score is 44/100

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SEO Content

Title

Modern Furniture, Home Decor & Home Accessories | west elm

Length : 58

Perfect, your title contains between 10 and 70 characters.

Description

west elm offers modern furniture and home decor featuring inspiring designs and colors. Create a stylish space with home accessories from west elm.

Length : 147

Great, your meta description contains between 70 and 160 characters.

Keywords

home decor, home furnishings, modern furniture, contemporary furniture, modern home decor

Good, your page contains meta keywords.

Og Meta Properties

This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.

Headings

H1	H2	H3	H4	H5	H6
0	0	92	0	0	0

Images

We found 50 images on this web page.

11 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.

Text/HTML Ratio

Ratio : 0%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

Flash

Perfect, no Flash content has been detected on this page.

Iframe

Great, there are no Iframes detected on this page.

SEO Links

URL Rewrite

Bad. Your links have query string.

Underscores in the URLs

We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.

In-page links

We found a total of 451 links including 0 link(s) to files

Anchor	Type	Juice
west elm Workspace	External	Passing Juice
west elm Hotels	External	Passing Juice
Pottery Barn	External	Passing Juice
Pottery Barn Kids	External	Passing Juice
PBteen	External	Passing Juice
Williams-Sonoma	External	Passing Juice
Williams-Sonoma Home	External	Passing Juice
Rejuvenation	External	Passing Juice
Mark and Graham	External	Passing Juice
Sign In	Internal	Passing Juice
Wishlist	Internal	Passing Juice
Find a Registry	Internal	Passing Juice
Create a Registry	Internal	Passing Juice
Create a Registry	Internal	Passing Juice
View Registry List	Internal	Passing Juice
Manage My Registry	Internal	Passing Juice
Manage My Registry	Internal	Passing Juice
Skip Navigation	Internal	Passing Juice
All New	Internal	Passing Juice
Furniture	Internal	Passing Juice
Bedding	Internal	Passing Juice
Rugs + Windows	Internal	Passing Juice
Lighting	Internal	Passing Juice
Pillows + Accessories	Internal	Passing Juice
Wall Decor + Mirrors	Internal	Passing Juice
Tabletop + Kitchen	Internal	Passing Juice
Holiday + Gifts	Internal	Passing Juice
Local	Internal	Passing Juice
West Elm Collection	Internal	Passing Juice
Casper Mattress	Internal	Passing Juice
Sonos	Internal	Passing Juice
Whole Foods - Party Hosting Made Easy	Internal	Passing Juice
Velvet	Internal	Passing Juice
#MYWESTELM	Internal	Passing Juice
Our Story	Internal	Passing Juice
Our Commitments	Internal	Passing Juice
Our Partnerships	Internal	Passing Juice
Our Brands	Internal	Passing Juice
Handcrafted	Internal	Passing Juice
Fair Trade	Internal	Passing Juice
Organic	Internal	Passing Juice
Sustainably Sourced	Internal	Passing Juice
Local	Internal	Passing Juice
west elm WORKSPACE	Internal	Passing Juice
west elm HOTELS	Internal	Passing Juice
west elm TO THE TRADE	Internal	Passing Juice
Responsible Retail Glossary	Internal	Passing Juice
All Local	Internal	Passing Juice
All Collaborators	Internal	Passing Juice
All Handcrafted	Internal	Passing Juice
42 Pressed	Internal	Passing Juice
Alyson Fox	Internal	Passing Juice
Casper	Internal	Passing Juice
Eric Trine	Internal	Passing Juice
FEED	Internal	Passing Juice
Floyd	Internal	Passing Juice
Minted	Internal	Passing Juice
Roar + Rabbit	Internal	Passing Juice
SMEG	Internal	Passing Juice
Sonos	Internal	Passing Juice
SpringHill Suites®	Internal	Passing Juice
St. Jude	Internal	Passing Juice
Whole Foods	Internal	Passing Juice
Request an Appointment	Internal	Passing Juice
Room Planner	Internal	Passing Juice
Build a Perfect Bed	Internal	Passing Juice
Living Rooms	Internal	Passing Juice
Dining Rooms	Internal	Passing Juice
Bedrooms	Internal	Passing Juice
Home Offices	Internal	Passing Juice
Outdoor	Internal	Passing Juice
Sofa Buying Guide	Internal	Passing Juice
Measure for Delivery	Internal	Passing Juice
Special Order Upholstery	Internal	Passing Juice
Choose the Right Rug	Internal	Passing Juice
Bedding 101 Guide	Internal	Passing Juice
Bedding Basics Guide	Internal	Passing Juice
Choose the Right Curtains	Internal	Passing Juice
Monogram Guide	Internal	Passing Juice
Create a Wall Gallery	Internal	Passing Juice
Make a Tabletop Terrarium	Internal	Passing Juice
Make the Most of a Small Space	Internal	Passing Juice
Decorate With White	Internal	Passing Juice
Assembly Instructions	Internal	Passing Juice
Upholstery FAQs	Internal	Passing Juice
Free Fabric Swatches	Internal	Passing Juice
Sherwin-Williams Paint	Internal	Passing Juice
Videos	Internal	Passing Juice
All LOCAL	Internal	Passing Juice
All Collaborators	Internal	Passing Juice
All Handcrafted	Internal	Passing Juice
42 Pressed	Internal	Passing Juice
Alyson Fox	Internal	Passing Juice
A Question Of Eagles	Internal	Passing Juice
Aroh Co.	Internal	Passing Juice
BDB	Internal	Passing Juice
Bubo Handmade	Internal	Passing Juice
Claudia Pearson	Internal	Passing Juice
Dusen Dusen	Internal	Passing Juice
Eric Trine	Internal	Passing Juice
Erik Barthels	Internal	Passing Juice
Floyd	Internal	Passing Juice
Foxwood Co.	Internal	Passing Juice
Haley Ann Robinson	Internal	Passing Juice
Happy Habitat	Internal	Passing Juice
Hemlock + Heather	Internal	Passing Juice
Holler Design	Internal	Passing Juice
Honeycomb Studio	Internal	Passing Juice
Jikits	Internal	Passing Juice
Judy Jackson	Internal	Passing Juice
Julia Kostreva	Internal	Passing Juice
Katie Gong Design	Internal	Passing Juice
Lamon Luther	Internal	Passing Juice
Little Korboose	Internal	Passing Juice
Little Seed Farm	Internal	Passing Juice
Louisa Glenn	Internal	Passing Juice
Louise Gray	Internal	Passing Juice
Love Well Handmade	Internal	Passing Juice
M.F.E.O. (Made For Each Other)	Internal	Passing Juice
Molly M	Internal	Passing Juice
Monroe Trades	Internal	Passing Juice
Native Maps	Internal	Passing Juice
Raven Roxanne	Internal	Passing Juice
SunWoven	Internal	Passing Juice
The Vintage Vogue	Internal	Passing Juice
Adam Court	Internal	Passing Juice
Andrew Molleur	Internal	Passing Juice
Atelier Stella	Internal	Passing Juice
Baggu	Internal	Passing Juice
Christopher Wynter	Internal	Passing Juice
Commune	Internal	Passing Juice
Coyuchi	Internal	Passing Juice
dbO Home	Internal	Passing Juice
Erika Barratt	Internal	Passing Juice
Fair Trade	Internal	Passing Juice
FEED	Internal	Passing Juice
Fishs Eddy	Internal	Passing Juice
GreenPan	Internal	Passing Juice
James Harrison	Internal	Passing Juice
John Vogel	Internal	Passing Juice
Margo Selby	Internal	Passing Juice
Mark and Graham	Internal	Passing Juice
Michael Robbins	Internal	Passing Juice
Mimi Kirchner	Internal	Passing Juice
Minted	Internal	Passing Juice
Offset Photography	Internal	Passing Juice
PATCH NYC	Internal	Passing Juice
Pelle	Internal	Passing Juice
Potter's Workshop	Internal	Passing Juice
Rachel Kozlowski	Internal	Passing Juice
Rejuvenation	Internal	Passing Juice
Roar + Rabbit	Internal	Passing Juice
Rosie Li	Internal	Passing Juice
St. Jude	Internal	Passing Juice
Sarah Campbell	Internal	Passing Juice
Schmidt Brothers	Internal	Passing Juice
SMEG	Internal	Passing Juice
Sonos	Internal	Passing Juice
Source	Internal	Passing Juice
SpringHill Suites®	Internal	Passing Juice
Steven Alan	Internal	Passing Juice
Still by Mary Jo	Internal	Passing Juice
Universal Expert	Internal	Passing Juice
Vitreluxe	Internal	Passing Juice
Wallace Sewell	Internal	Passing Juice
Whole Foods Market	Internal	Passing Juice
Caribbean Craft	Internal	Passing Juice
Craftmark Indian Artisans	Internal	Passing Juice
Eco Tasar	Internal	Passing Juice
Filipino Capiz Artisans	Internal	Passing Juice
Filipino Weavers	Internal	Passing Juice
Nepali Felt Makers	Internal	Passing Juice
Peruvian Artisans	Internal	Passing Juice
Sofas + Loveseats	Internal	Passing Juice
Sectionals	Internal	Passing Juice
Chairs	Internal	Passing Juice
Coffee + Side + Console Tables	Internal	Passing Juice
Ottomans + Stools	Internal	Passing Juice
Benches	Internal	Passing Juice
Media Consoles + Media Cabinets	Internal	Passing Juice
Bookcases + Shelving	Internal	Passing Juice
All Upholstered Furniture Collections	Internal	Passing Juice
All Living Room	Internal	Passing Juice
Beds	Internal	Passing Juice
Headboards + Bed Frames	Internal	Passing Juice
Daybeds + Sleepers	Internal	Passing Juice
Nightstands + Dressers + Wardrobes	Internal	Passing Juice
Benches + Ottomans + Stools	Internal	Passing Juice
All Bedroom	Internal	Passing Juice
Dining Tables	Internal	Passing Juice
Dining Chairs	Internal	Passing Juice
Bar + Counter Stools	Internal	Passing Juice
Dining Benches + Banquettes	Internal	Passing Juice
Buffets + Cabinets	Internal	Passing Juice
Bar Carts + Storage	Internal	Passing Juice
All Dining + Kitchen	Internal	Passing Juice
Desks	Internal	Passing Juice
Desk Chairs	Internal	Passing Juice
Office Storage	Internal	Passing Juice
All Office	Internal	Passing Juice
Entryway	Internal	Passing Juice
Small Space Solutions	Internal	Passing Juice
What's New	Internal	Passing Juice
Made In The USA	Internal	Passing Juice
FSC-Certified Furniture	Internal	Passing Juice
Mid-Century Furniture	Internal	Passing Juice
Industrial Furniture	Internal	Passing Juice
Build A Perfect Bed Tool	Internal	Passing Juice
Sale	Internal	Passing Juice
All Rugs	Internal	Passing Juice
Patterned Rugs	Internal	Passing Juice
Solid Rugs	Internal	Passing Juice
Moroccan Style Rugs	Internal	Passing Juice
Natural Fiber Rugs	Internal	Passing Juice
Doormats	Internal	Passing Juice
Special Order Rugs	Internal	Passing Juice
Rug Pads + Floor Care	Internal	Passing Juice
All Window Treatments	Internal	Passing Juice
Curtains + Drapes	Internal	Passing Juice
Blackout Curtains	Internal	Passing Juice
Outdoor Curtains	Internal	Passing Juice
Custom Shades + Blinds	Internal	Passing Juice
Window Hardware	Internal	Passing Juice
What's New	Internal	Passing Juice
Bali Shades	Internal	Passing Juice
Sale	Internal	Passing Juice
SHOP NOW >	Internal	Passing Juice
All Bedding	Internal	Passing Juice
Duvet Covers	Internal	Passing Juice
Quilts + Coverlets	Internal	Passing Juice
Bedding Collections	Internal	Passing Juice
Sheet Sets	Internal	Passing Juice
Decorative Pillows	Internal	Passing Juice
Blankets + Throws	Internal	Passing Juice
All Bedding Basics	Internal	Passing Juice
Pillow + Duvet Inserts	Internal	Passing Juice
Bedskirts + Mattress Toppers	Internal	Passing Juice
Linen Bedding	Internal	Passing Juice
100% Organic Cotton Bedding	Internal	Passing Juice
Velvet Bedding	Internal	Passing Juice
Flannel Bedding	Internal	Passing Juice
Sateen + Silk Bedding	Internal	Passing Juice
Matelasse Bedding	Internal	Passing Juice
Jacquard Bedding	Internal	Passing Juice
White Bedding	Internal	Passing Juice
Cream + Neutral Bedding	Internal	Passing Juice
Gray Bedding	Internal	Passing Juice
Blue + Purple Bedding	Internal	Passing Juice
What's New	Internal	Passing Juice
Monogrammed Bedding	Internal	Passing Juice
Bedding $99 + Under	Internal	Passing Juice
Sale	Internal	Passing Juice
SHOP NOW >	Internal	Passing Juice
All Lighting	Internal	Passing Juice
Table Lamps	Internal	Passing Juice
Floor Lamps	Internal	Passing Juice
Chandeliers	Internal	Passing Juice
Pendants	Internal	Passing Juice
Flushmounts	Internal	Passing Juice
Ceiling Fans	Internal	Passing Juice
Sconces + Decorative Lighting	Internal	Passing Juice
Shades + Accessories	Internal	Passing Juice
What's New	Internal	Passing Juice
Mid-Century Lighting	Internal	Passing Juice
Industrial Lighting + Fans	Internal	Passing Juice
Lighting Under $100	Internal	Passing Juice
Sale	Internal	Passing Juice
All Pillows, Throws + Poufs	Internal	Passing Juice
Pillows	Internal	Passing Juice
Throws	Internal	Passing Juice
Poufs	Internal	Passing Juice
Entryway	Internal	Passing Juice
Baskets + Bins	Internal	Passing Juice
Trays	Internal	Passing Juice
Jewelry + Display Boxes	Internal	Passing Juice
Home Office	Internal	Passing Juice
Laundry	Internal	Passing Juice
Homekeeping + Cleaning	Internal	Passing Juice
Decorative Objects + Sculptures	Internal	Passing Juice
Vases	Internal	Passing Juice
Planters + Terrariums	Internal	Passing Juice
Lanterns + Candleholders	Internal	Passing Juice
Candles + Diffusers	Internal	Passing Juice
Botanicals	Internal	Passing Juice
Fireplace	Internal	Passing Juice
Hardware	Internal	Passing Juice
Totes + Pouches	Internal	Passing Juice
Electrics + Tech Accessories	Internal	Passing Juice
What's New	Internal	Passing Juice
Monogrammed Home Accessories	Internal	Passing Juice
25% Off Colored Mercury Candleholders	Internal	Passing Juice
Sale	Internal	Passing Juice
SHOP NOW >	Internal	Passing Juice
All Mirrors	Internal	Passing Juice
Floor Mirrors	Internal	Passing Juice
Wall Mirrors	Internal	Passing Juice
Decorative Mirrors	Internal	Passing Juice
All Art	Internal	Passing Juice
Prints	Internal	Passing Juice
Photography	Internal	Passing Juice
Posters	Internal	Passing Juice
Canvas	Internal	Passing Juice
Abstract Art	Internal	Passing Juice
Dimensional Art	Internal	Passing Juice
Wall Hangings	Internal	Passing Juice
Picture Frames	Internal	Passing Juice
Clocks	Internal	Passing Juice
Wallpaper + Paneling	Internal	Passing Juice
Shelves + Display Ledges	Internal	Passing Juice
Pinboards + Wall Organizers	Internal	Passing Juice
Hardware	Internal	Passing Juice
Minted for West Elm	Internal	Passing Juice
Port-au-Prince Paper Makers	Internal	Passing Juice
Sarah Campbell	Internal	Passing Juice
The Arts Capsule	Internal	Passing Juice
What's New	Internal	Passing Juice
Handcrafted Wall Decor + Mirrors	Internal	Passing Juice
Frames BOG0 50% Off	Internal	Passing Juice
Unframed Prints + Posters	Internal	Passing Juice
Sale	Internal	Passing Juice
Outdoor Dining Furniture	Internal	Passing Juice
Patio Lounge Furniture	Internal	Passing Juice
Pillows + Cushions	Internal	Passing Juice
Planters + Garden	Internal	Passing Juice
Lanterns + Hurricanes	Internal	Passing Juice
Outdoor Curtains	Internal	Passing Juice
Outdoor Furniture Covers	Internal	Passing Juice
Outdoor Furniture Collections	Internal	Passing Juice
All Outdoor	Internal	Passing Juice
FSC-Certified Outdoor Furniture	Internal	Passing Juice
Sale	Internal	Passing Juice
All Dinnerware	Internal	Passing Juice
Dinnerware Sets	Internal	Passing Juice
Dessert Plates + Bowls	Internal	Passing Juice
Mugs	Internal	Passing Juice
All Serveware	Internal	Passing Juice
Coffee + Tea	Internal	Passing Juice
Trays	Internal	Passing Juice
Salt + Pepper Shakers	Internal	Passing Juice
All Flatware	Internal	Passing Juice
Serving Utensils	Internal	Passing Juice
Glassware + Coasters	Internal	Passing Juice
Bar Tools + Mixers	Internal	Passing Juice
Bar Carts + Wine Storage	Internal	Passing Juice
Napkins + Napkin Rings	Internal	Passing Juice
Placemats + Runners + Tablecloths	Internal	Passing Juice
Aprons + Pot Holders	Internal	Passing Juice
Kitchen Towels	Internal	Passing Juice
Cookware	Internal	Passing Juice
Cutlery + Cutting Boards	Internal	Passing Juice
Kitchen Tools + Utensils	Internal	Passing Juice
Organization + Food Storage	Internal	Passing Juice
Electrics + Appliances	Internal	Passing Juice
Cleaning Supplies	Internal	Passing Juice
What's New	Internal	Passing Juice
SMEG	Internal	Passing Juice
Whole Foods	Internal	Passing Juice
The Monogram Shop	Internal	Passing Juice
Sale	Internal	Passing Juice
-	Internal	Passing Juice
Shop Now >	Internal	Passing Juice
Collection Living Room	Internal	Passing Juice
Collection Bedroom	Internal	Passing Juice
Collection Dining Room	Internal	Passing Juice
Collection Lighting	Internal	Passing Juice
Collection Rugs	Internal	Passing Juice
Collection Decorative Accessories	Internal	Passing Juice
All West Elm Collection	Internal	Passing Juice
All Christmas	Internal	Passing Juice
Ornaments	Internal	Passing Juice
Tree Toppers + Tree Skirts	Internal	Passing Juice
Wreaths + Garland	Internal	Passing Juice
Stockings	Internal	Passing Juice
Seasonal Lighting + Candles	Internal	Passing Juice
Pillows + Decor	Internal	Passing Juice
Entertaining	Internal	Passing Juice
All Thanksgiving	Internal	Passing Juice
All Hanukkah	Internal	Passing Juice
Decorating with Red	Internal	Passing Juice
2 Ways To Trim Your Tree	Internal	Passing Juice
30% Off Holiday Decor	Internal	Passing Juice
All Gifts	Internal	Passing Juice
$25 + Under	Internal	Passing Juice
$50 + Under	Internal	Passing Juice
$100 + Under	Internal	Passing Juice
Gifts Over $100	Internal	Passing Juice
For Her	Internal	Passing Juice
For Him	Internal	Passing Juice
Cooks + Kitchen Enthusiasts	Internal	Passing Juice
Clients + Colleagues	Internal	Passing Juice
Fur Gifts + Throws	Internal	Passing Juice
Totes + Travel Gifts	Internal	Passing Juice
Stocking Stuffers	Internal	Passing Juice
Homescent Gifts	Internal	Passing Juice
Gifts Made In America	Internal	Passing Juice
St. Jude Charitable Gifts	Internal	Passing Juice
The Monogram Shop	Internal	Passing Juice
Gift Cards + eGift Cards	Internal	Passing Juice
What's New	Internal	Passing Juice
Sale	Internal	Passing Juice
20% Off Lighting	Internal	Passing Juice
30% Off Holiday Decor	Internal	Passing Juice
Frames BOGO 50% Off	Internal	Passing Juice
Living Room	Internal	Passing Juice
Dining Room	Internal	Passing Juice
Bedroom	Internal	Passing Juice
Office	Internal	Passing Juice
Rugs	Internal	Passing Juice
Bedding + Pillows	Internal	Passing Juice
Tabletop	Internal	Passing Juice
Lighting	Internal	Passing Juice
All Everyday Values	Internal	Passing Juice
All Sale	Internal	Passing Juice
Bedding + Bath	Internal	Passing Juice
Rugs + Windows	Internal	Passing Juice
Furniture	Internal	Passing Juice
Pillows + Accessories	Internal	Passing Juice
Lighting	Internal	Passing Juice
Tabletop + Kitchen	Internal	Passing Juice
Gifts + Holiday	Internal	Passing Juice
Cozy Closeouts	Internal	Passing Juice
Deals Under $20	Internal	Passing Juice
Return to 's Registry	Internal	Passing Juice
Return to Completion Program	Internal	Passing Juice
20% OFF LIGHTING	Internal	Passing Juice
UP TO 70% OFF MARKDOWNS	Internal	Passing Juice
Track Your Order	Internal	Passing Juice
Returns	Internal	Passing Juice
Shipping Information	Internal	Passing Juice
International Orders	Internal	Passing Juice
Email Preferences	Internal	Passing Juice
Frequently Asked Questions	Internal	Passing Juice
Safety Recalls	Internal	Passing Juice
Our Story	Internal	Passing Juice
Our Commitments	Internal	Passing Juice
Our Partnerships	Internal	Passing Juice
Responsible Retail Glossary	Internal	Passing Juice
west elm Workspace	External	Passing Juice
Careers	Internal	Passing Juice
Gift Cards + eGift Cards	Internal	Passing Juice
west elm Credit Card	Internal	Passing Juice
View Credit Card Account	External	Passing Juice
View Online Catalog	Internal	Passing Juice
Request A Catalog	Internal	Passing Juice
Design Trade	Internal	Passing Juice
Business Sales	Internal	Passing Juice
Find A Store	Internal	Passing Juice
west elm Style + Service	Internal	Passing Juice
Privacy Policy	Internal	Passing Juice
Legal Statement	Internal	Passing Juice
[%= storeName %]	Internal	Passing Juice

SEO Keywords

Keywords Cloud

Keywords Consistency

Keyword	Content	Title	Keywords	Description	Headings

Usability
	Url	Domain : westelm.com Length : 11
	Favicon	Great, your website has a favicon.
	Printability	We could not find a Print-Friendly CSS.
	Language	Good. Your declared language is en.
	Dublin Core	This page does not take advantage of Dublin Core.

Document

Doctype

HTML 5

Encoding

Perfect. Your declared charset is UTF-8.

W3C Validity

Errors : 62
Warnings : 5

Email Privacy

Great no email address has been found in plain text!

Deprecated HTML

Great! We haven't found deprecated HTML tags in your HTML.

Speed Tips

	Excellent, your website doesn't use nested tables.
	Too bad, your website is using inline styles.
	Great, your website has few CSS files.
	Too bad, your website has too many JS files (more than 6).
	Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization

	Apple Icon
	Meta Viewport Tag
	Flash content

Optimization

XML Sitemap

Great, your website has an XML sitemap.

http://westelm.com/sitemap.xml

Robots.txt

http://westelm.com/robots.txt

Great, your website has a robots.txt file.

Analytics

Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

59 / 100 Speed

Should Fix:

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://photorankapi-a.akamaihd.net/streams/1590017918/media/recent?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1&count=10 (3.5 minutes)
http://c.go-mpulse.net/boomerang/config.js?key=ZZ8PE-BVGTK-HKD5Y-WGX6Q-6BSB7&d=www.westelm.com&t=4935301&v=1.334.1456175784&if=&sl=0&si=elwz2py89znkx1or-NaN&plugins=ConfigOverride,PageParams,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,BW,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,LOGN (5 minutes)
http://d3cxv97fi8q177.cloudfront.net/mediasource-A225183-fe20-421f-acda-5e941f92935b1-c-4336.js (5 minutes)
http://tags.tiqcdn.com/utag/wsi/westelm/prod/utag.js (5 minutes)
http://photorankstatics-a.akamaihd.net/static/frontend/v2.4.2/build.min.css (8.4 minutes)
http://photorankapi-a.akamaihd.net//widgets/785c904140254dcc45dc8f4088b82d91?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&wrap_responses=1&version=v2.2 (11.2 minutes)
http://photorankapi-a.akamaihd.net/streams/1590017918?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1 (19.7 minutes)
http://connect.facebook.net/en_US/fbds.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
http://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=wsi/westelm/201610211643&cb=1480590172271 (30 minutes)
https://photorankstatics-a.akamaihd.net/81b03e40475846d5883661ff57b34ece/static/frontend/latest/build.min.js (49.9 minutes)
http://c1.rfihub.net/js/tc.min.js (60 minutes)
http://static.tellaparts.com/weXej8ekg7CV/crumb.js (6 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0011/css/foresee/foresee-dhtml.css?build=2 (24 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/mobile/mobile.css (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/dojo/dojo/dojo.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/domutils.5.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/foresee/foresee-surveydef.js?build=2 (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/mobileStrata.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/richrelevance-p13n.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/thirdparty.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201647/0001/js/dojo/wsgc/mobileUtils.js (24 hours)

Show how to fix

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 3 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/domutils.5.js
http://potterybarn.tt.omtrdc.net/m2/potterybarn/mbox/ajax?mboxHost=www.westelm.com&mboxPage=1480590172162-647289&screenHeight=732&screenWidth=412&browserWidth=411&browserHeight=731&browserTimeOffset=-480&colorDepth=24&mboxSession=1480590172162-647289&profile.WSPFY=973819b8fc5000005c03405847000000b2320c00&mboxCount=1&mboxTime=1480561372167&mbox=target-global-mbox&mboxId=0&mboxURL=http%3A%2F%2Fwww.westelm.com%2Fm%2F&mboxReferrer=&mboxVersion=58
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/dojo/dojo/dojo.js

Optimize CSS Delivery of the following:

http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/mobile/mobile.css

Show how to fix

Consider Fixing:

Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://westelm.com/
http://www.westelm.com/
http://www.westelm.com/m/

Show how to fix

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 18.1KiB (65% reduction).

Compressing http://c1.rfihub.net/js/tc.min.js could save 13.3KiB (68% reduction).
Compressing http://20576475p.rfihub.com/ca.html?rfiidc=769904434407718089&rfiaid=94fd18ffde854e0bbdb9230e3ef5d06b&ver=9&rb=859&ca=20576475&pe=http%3A%2F%2Fwww.westelm.com%2Fm%2F&pf=&ra=4992125960998237 could save 3.9KiB (61% reduction).
Compressing http://pixel.mathtag.com/event/js?01AD=38bmKFhoQjEH1jE4crBJIkzOrl1IfU42tcLfJDlSK3bnLdcFZNmZHAw&01RI=1B7231BEB582B35&01NA=na&mt_id=685955&mt_adid=135934&v1=H110015&v2=&v3=&s1=&s2=&s3=&mm_bnc&mm_bct could save 898B (57% reduction).

Show how to fix

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1KiB (17% reduction).

Minifying http://20576475p.rfihub.com/ca.html?rfiidc=769904434407718089&rfiaid=94fd18ffde854e0bbdb9230e3ef5d06b&ver=9&rb=859&ca=20576475&pe=http%3A%2F%2Fwww.westelm.com%2Fm%2F&pf=&ra=4992125960998237 could save 1KiB (17% reduction).

Show how to fix

Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 5.6KiB (14% reduction).

Minifying http://photorankapi-a.akamaihd.net/streams/1590017918/media/recent?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1&count=10 could save 5KiB (14% reduction) after compression.
Minifying http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/foresee/foresee-surveydef.js?build=2 could save 676B (24% reduction) after compression.

Show how to fix

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 1.9KiB (70% reduction).

Compressing http://www.westelm.com/weimgs/ab/images/i/201526/0043/images/home/olapic/btn-back-arrow.png could save 980B (72% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201526/0043/images/home/olapic/btn-forward-arrow.png could save 948B (69% reduction).

Show how to fix

3 Passed Rules

Show details

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

99 / 100 User Experience

Consider Fixing:

Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="http://www.wes…mywestelm-_-HP"></a> is close to 1 other tap targets.
The tap target <a href="http://www.wes…romo-_-details">here</a> is close to 2 other tap targets.

Show how to fix

4 Passed Rules

Show details

Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.

79 / 100 Speed

Should Fix:

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://photorankapi-a.akamaihd.net//widgets/65a345644444afeb5b1ca534027e4386?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&wrap_responses=1&version=v2.2 (3 minutes)
http://photorankapi-a.akamaihd.net/streams/1590017918/media/recent?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1&count=10 (3.4 minutes)
http://c.go-mpulse.net/boomerang/config.js?key=ZZ8PE-BVGTK-HKD5Y-WGX6Q-6BSB7&d=www.westelm.com&t=4935301&v=1.334.1456175784&if=&sl=0&si=u2xutona65z8h0k9-NaN&plugins=ConfigOverride,PageParams,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,BW,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,LOGN (5 minutes)
http://d3cxv97fi8q177.cloudfront.net/mediasource-A225183-fe20-421f-acda-5e941f92935b1-c-4336.js (5 minutes)
http://tags.tiqcdn.com/utag/wsi/westelm/prod/utag.js (5 minutes)
http://photorankstatics-a.akamaihd.net/static/frontend/v2.4.2/build.min.css (8.3 minutes)
http://photorankapi-a.akamaihd.net/streams/1590017918?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1 (9 minutes)
https://photorankstatics-a.akamaihd.net/81b03e40475846d5883661ff57b34ece/static/frontend/latest/build.min.js (13.6 minutes)
https://cdns.gigya.com/JS/socialize.js?apikey=3_B-GQrGuDK9TIwxSVJ0yB0fN1UjyfFhezDsSB0bqV48gImqDJxw4fDFlCyQXINidR (15 minutes)
http://connect.facebook.net/en_US/sdk.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
http://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=wsi/westelm/201610211643&cb=1480590180965 (30 minutes)
http://c1.rfihub.net/js/tc.min.js (60 minutes)
http://static.tellaparts.com/weXej8ekg7CV/crumb.js (6 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0011/css/foresee/foresee-dhtml.css?build=2 (24 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0032/css/ecm-hp/standard-hp-template.css (24 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/homepage.css (24 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/new-core.css (24 hours)
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/pages.css (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/dojo/dojo/dojo.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/dojo/wsgc/slideshow.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/bloomreach.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/foresee/foresee-surveydef.js?build=2 (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/jquery.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/modernizr.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/richrelevance-p13n.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/thirdparty.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201644/0001/js/dojo/wsgc/wsgc.js (24 hours)
http://www.westelm.com/weimgs/ab/images/s/201644/0001/js/external/polyfills.js (24 hours)

Show how to fix

Consider Fixing:

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 18.1KiB (65% reduction).

Compressing http://c1.rfihub.net/js/tc.min.js could save 13.3KiB (68% reduction).
Compressing http://20576475p.rfihub.com/ca.html?rfiidc=770748862597252258&rfiaid=ebe0ff32872f4a2096dc2687019b66f3&ver=9&rb=859&ca=20576475&pe=http%3A%2F%2Fwww.westelm.com%2F&pf=&ra=3924079474527389 could save 3.9KiB (61% reduction).
Compressing http://pixel.mathtag.com/event/js?01AD=3m1s5dlJNG23ZFYVhInnOQZAlw14DE1Ceifq2DtBGZuHq-TvdC0QHAg&01RI=1EA5A3D52A618C0&01NA=na&mt_id=685955&mt_adid=135934&v1=H110015&v2=&v3=&s1=&s2=&s3=&mm_bnc&mm_bct could save 897B (57% reduction).

Show how to fix

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1KiB (17% reduction).

Minifying http://20576475p.rfihub.com/ca.html?rfiidc=770748862597252258&rfiaid=ebe0ff32872f4a2096dc2687019b66f3&ver=9&rb=859&ca=20576475&pe=http%3A%2F%2Fwww.westelm.com%2F&pf=&ra=3924079474527389 could save 1KiB (17% reduction).

Show how to fix

Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 14.2KiB (26% reduction).

Minifying http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/bloomreach.js could save 8.5KiB (61% reduction) after compression.
Minifying http://photorankapi-a.akamaihd.net/streams/1590017918/media/recent?auth_token=11ff75db4075b453ac4a21146a210e347479b26b67b1a396d9e29705150daa0d&version=v2.2&wrap_responses=1&count=10 could save 5KiB (14% reduction) after compression.
Minifying http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/foresee/foresee-surveydef.js?build=2 could save 676B (24% reduction) after compression.

Show how to fix

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://www.westelm.com/weimgs/ab/images/s/201639/0001/js/external/modernizr.js

Optimize CSS Delivery of the following:

http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/homepage.css
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/new-core.css
http://www.westelm.com/weimgs/ab/images/i/201648/0032/css/ecm-hp/standard-hp-template.css
http://www.westelm.com/weimgs/ab/images/i/201648/0037/css/pages.css

Show how to fix

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 21.5KiB (59% reduction).

Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/footer/btn-blog.png could save 1.8KiB (50% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201641/0005/images/nav/logo_cybertrust.gif could save 1.5KiB (36% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/header/icon-stores.png could save 1.3KiB (71% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/btn-magnifying-glass.png could save 1.2KiB (68% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/header/icon-myaccount.png could save 1.1KiB (71% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/header/btn-cart.png could save 1.1KiB (68% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/nav/bgd-paper-footer.png could save 1KiB (65% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/footer/btn-email-sign-up-new.gif could save 1KiB (77% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/social/googleplus-nav-icon.png could save 1KiB (83% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/common/back-to-top_off.gif could save 1,018B (82% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/social/twitter-nav-icon.png could save 1,018B (84% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/common/nav-bgd-2013.gif could save 1,014B (85% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/header/icon-registry.png could save 1,010B (65% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/social/facebook-nav-icon.png could save 1,002B (86% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201526/0043/images/home/olapic/btn-back-arrow.png could save 980B (72% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201643/0004/images/nav/footer/icon-location.png could save 954B (62% reduction).
Compressing and resizing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/header/icon-shipto.png could save 949B (63% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201526/0043/images/home/olapic/btn-forward-arrow.png could save 948B (69% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0037/images/nav/spotlight-border.png could save 921B (88% reduction).
Compressing http://www.westelm.com/weimgs/ab/images/i/201648/0011/images/nav/footer/btn-social.gif could save 797B (17% reduction).

Show how to fix

4 Passed Rules

Show details

Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

Site Desk

Website review westelm.com

SEO Content

SEO Links

SEO Keywords

Usability

Document

Mobile

Optimization

PageSpeed Insights

Should Fix:

Leverage browser caching

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Consider Fixing:

Avoid landing page redirects

Enable compression

Minify HTML

Minify JavaScript

Optimize images

3 Passed Rules

Reduce server response time

Minify CSS

Prioritize visible content

Consider Fixing:

Size tap targets appropriately

4 Passed Rules

Avoid plugins

Configure the viewport

Size content to viewport

Use legible font sizes

Should Fix:

Leverage browser caching

Consider Fixing:

Enable compression

Minify HTML

Minify JavaScript

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Optimize images

4 Passed Rules

Avoid landing page redirects

Reduce server response time

Minify CSS

Prioritize visible content