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outbrain.com

Website review outbrain.com

 Generated on February 08 2017 03:27 AM

Old statistics? UPDATE !


The score is 62/100

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SEO Content
Title

Content Discovery and Marketing Platform | Outbrain.com



Length : 55

Perfect, your title contains between 10 and 70 characters.
Description

Promote your content on the web's largest publisher sites, including CNN, TIME and thousands more, through our content discovery platform.



Length : 138

Great, your meta description contains between 70 and 160 characters.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
site_name Outbrain
type website
url http://www.outbrain.com/
locale en_US
title Outbrain - Content Discovery and Marketing Platform
description Promote your content on the web's largest publisher sites, including CNN, TIME and thousands more, through our content discovery platform.
image http://www.outbrain.com/images/social/us/homepage-social-1.png
Headings
H1 H2 H3 H4 H5 H6
1 1 5 2 0 0
  • [H1] Promote your contenton our marketing platform.
  • [H2] Monetize your contenton our publishing platform.
  • [H3] Outbrain Amplify:Reach New Audiences and Outperform the Ordinary
  • [H3] SUCCESS STORIES
  • [H3] Outbrain Engage:The Solution for Modern Publishers
  • [H3] Outclass the competition
  • [H3] A global footprint of service
  • [H4] 557 Million
  • [H4] 200 Billion
Images We found 18 images on this web page.

Good, most or all of your images have alt attributes
Text/HTML Ratio Ratio : 17%

Good, this page's ratio of text to HTML code is higher than 15, but lower than 25 percent.
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no Iframes detected on this page.

URL Rewrite Bad. Your links have query string.
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 39 links including 0 link(s) to files



Anchor Type Juice
Contact Us Internal Passing Juice
Register Internal Passing Juice
Logout Internal Passing Juice
Login Internal Passing Juice
User Internal Passing Juice
Home Internal Passing Juice
For Businesses & Brands Internal Passing Juice
Brands & Agencies Internal Passing Juice
Partner Network Internal Passing Juice
For Media Companies Internal Passing Juice
About Internal Passing Juice
Leadership Internal Passing Juice
Offices Internal Passing Juice
Careers Internal Passing Juice
Press Internal Passing Juice
Case Studies Internal Passing Juice
Contact Internal Passing Juice
Content Marketing Internal Passing Juice
Blog Internal Passing Juice
Faq Internal Passing Juice
Tech Blog Internal Passing Juice
Help Internal Passing Juice
Native Advertising Internal Passing Juice
English (UK) Internal Passing Juice
English (ANZ) Internal Passing Juice
English (IN) Internal Passing Juice
English (SEA) Internal Passing Juice
French Internal Passing Juice
German Internal Passing Juice
Italian Internal Passing Juice
Japanese Internal Passing Juice
Portuguese Internal Passing Juice
Spanish Internal Passing Juice
Spanish (LATAM) Internal Passing Juice
Interest-Based Ads Internal Passing Juice
Content Guidelines Internal Passing Juice
Privacy Policy Internal Passing Juice
Security Internal Passing Juice
Patents Internal Passing Juice

SEO Keywords
Keywords Cloud marketing english more learn global outbrain case blog studies content
Keywords Consistency
Keyword Content Title Keywords Description Headings
outbrain 14
content 14
marketing 7
more 5
learn 5

Usability
Url Domain : outbrain.com
Length : 12
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document
Doctype HTML 5
Encoding You have not specified the document's charset. Use this free meta tags generator to declare document's charset.
W3C Validity Errors : 36
Warnings : 1
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Perfect, your website has few JavaScript files.
Perfect, your website takes advantage of gzip.

Mobile
Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization
XML Sitemap Great, your website has an XML sitemap.

http://outbrain.com/sitemap.xml
http://www.outbrain.com/sitemapindex.xml
http://www.outbrain.com/sitemap_index.xml
http://www.outbrain.com/fr/sitemap_index.xml
http://www.outbrain.com/de/sitemap_index.xml
http://www.outbrain.com/jp/sitemap_index.xml
Robots.txt http://outbrain.com/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights

67 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://bat.bing.com/bat.js (expiration not specified)
  • https://my.outbrain.com/site-tracking/event (expiration not specified)
  • https://my.outbrain.com/site-tracking/session (expiration not specified)
  • https://my.outbrain.com/site-tracking/visitor (expiration not specified)
  • https://s.yimg.com/wi/ytc.js (expiration not specified)
  • http://scripts.kissmetrics.com/789c08a013da3c28146d21b31603af344e16f6ef.2.js (60 seconds)
  • http://static.hotjar.com/c/hotjar-17612.js?sv=3 (60 seconds)
  • http://www.outbrain.com/tracking.min.js (4.9 minutes)
  • https://use.typekit.net/wjp5efw.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-MNMBTC (15 minutes)
  • http://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0021/6084.js?412929 (60 minutes)
  • http://stats.g.doubleclick.net/dc.js (2 hours)
  • http://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Optimize CSS Delivery of the following:

  • http://www.outbrain.com/dist/site.min.css?v=2d2213128559a2700eeea2d769922c5e
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 165.6KiB (36% reduction).

  • Compressing http://www.outbrain.com/images/pages/home/testimonials/katrina_craigwell.jpg?v=1.0.0 could save 30KiB (70% reduction).
  • Compressing http://www.outbrain.com/images/blocks/case-studies/outperform.jpg?version=2.0.14 could save 29.8KiB (24% reduction).
  • Compressing http://www.outbrain.com/images/blocks/outclass/outclass.jpg?version=2.0.14 could save 25.1KiB (29% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/dan_horowitz.jpg?v=1.0.0 could save 19.8KiB (69% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/andy_blau.jpg?v=1.0.0 could save 15.2KiB (67% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/footprint2.jpg could save 13.8KiB (27% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/mike_brito.jpg?v=1.0.0 could save 11.3KiB (58% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/engage2.jpg could save 10.7KiB (25% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/footprint2-m.jpg could save 6.5KiB (30% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/engage2-m.jpg could save 2.2KiB (14% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/zach_zavos.jpg?v=1.0.0 could save 1.2KiB (13% reduction).
Show how to fix
  Consider Fixing:
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1.4KiB (59% reduction).

  • Minifying https://vars.hotjar.com/rcj-b2c1bce0a548059f409c021a46ea2224.html could save 1.4KiB (59% reduction) after compression.
Show how to fix
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 31% of the final above-the-fold content could be rendered with the full HTML response snapshot:1.
Show how to fix
  5 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Enable compression

You have compression enabled. Learn more about enabling compression.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

99 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <i class="fa fa-angle-down"> and 1 others are close to other tap targets.
  • The tap target <i class="fa fa-angle-down"> and 1 others are close to other tap targets.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.

76 / 100    Speed
  Should Fix:
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 171KiB (34% reduction).

  • Compressing http://www.outbrain.com/images/pages/home/testimonials/katrina_craigwell.jpg?v=1.0.0 could save 30KiB (70% reduction).
  • Compressing http://www.outbrain.com/images/blocks/case-studies/outperform.jpg?version=2.0.14 could save 29.8KiB (24% reduction).
  • Compressing http://www.outbrain.com/images/blocks/outclass/outclass.jpg?version=2.0.14 could save 25.1KiB (29% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/dan_horowitz.jpg?v=1.0.0 could save 19.8KiB (69% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/andy_blau.jpg?v=1.0.0 could save 15.2KiB (67% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/footprint2.jpg could save 13.8KiB (27% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/mike_brito.jpg?v=1.0.0 could save 11.3KiB (58% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/engage2.jpg could save 10.7KiB (25% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/footprint2-m.jpg could save 6.5KiB (30% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/home_hero_5.jpg could save 5.4KiB (12% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/engage2-m.jpg could save 2.2KiB (14% reduction).
  • Compressing http://www.outbrain.com/images/pages/home/testimonials/zach_zavos.jpg?v=1.0.0 could save 1.2KiB (13% reduction).
Show how to fix
  Consider Fixing:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://bat.bing.com/bat.js (expiration not specified)
  • https://my.outbrain.com/site-tracking/event (expiration not specified)
  • https://my.outbrain.com/site-tracking/session (expiration not specified)
  • https://my.outbrain.com/site-tracking/visitor (expiration not specified)
  • https://s.yimg.com/wi/ytc.js (expiration not specified)
  • http://scripts.kissmetrics.com/789c08a013da3c28146d21b31603af344e16f6ef.2.js (60 seconds)
  • http://static.hotjar.com/c/hotjar-17612.js?sv=3 (60 seconds)
  • http://www.outbrain.com/tracking.min.js (4.8 minutes)
  • https://use.typekit.net/wjp5efw.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-MNMBTC (15 minutes)
  • http://connect.facebook.net/en_US/fbevents.js (20 minutes)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0021/6084.js?412929 (60 minutes)
  • http://stats.g.doubleclick.net/dc.js (2 hours)
  • http://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1.4KiB (59% reduction).

  • Minifying https://vars.hotjar.com/rcj-b2c1bce0a548059f409c021a46ea2224.html could save 1.4KiB (59% reduction) after compression.
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Optimize CSS Delivery of the following:

  • http://www.outbrain.com/dist/site.min.css?v=2d2213128559a2700eeea2d769922c5e
Show how to fix
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 30% of the final above-the-fold content could be rendered with the full HTML response snapshot:1.
Show how to fix
  5 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Enable compression

You have compression enabled. Learn more about enabling compression.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

Site Desk