Site Desk




Enter domain


← Click to update

npr.org

Website review npr.org

 Generated on November 07 2016 02:36 AM

Old statistics? UPDATE !


The score is 48/100

Download PDF Version

SEO Content

Title

NPR : National Public Radio : News & Analysis, World, US, Music & Arts : NPR



Length : 76

Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.
Description

NPR delivers breaking national and world news. Also top stories from business, politics, health, science, technology, music, arts and culture. Subscribe to podcasts and RSS feeds.



Length : 179

Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
title Home Page Top Stories
url http://www.npr.org/
type article
description NPR delivers breaking national and world news. Also top stories from business, politics, health, science, technology, music, arts and culture. Subscribe to podcasts and RSS feeds.
image https://media.npr.org/assets/img/2016/10/31/gettyimages-613703348_wide-4073598309edd824ca7560f4da2b5356a4594801.jpg?s=1400
site_name NPR.org
Headings
H1 H2 H3 H4 H5 H6
24 33 8 0 0 0
  • [H1] FBI Affirms July Decision Not To Charge Clinton
  • [H1] A Changing America Faces A Stark Choice This Election
  • [H1] Donald Trump Has Brought On Countless Controversies In An Unlikely Campaign
  • [H1] The Art Of The Vote: Who Designs The Ballots We Cast?
  • [H1] Hillary Clinton's Path To Election Day: Plans, Luck And Self-Inflicted Wounds
  • [H1] From Pot To Guns To School Funding: Here's What's On The Ballot In Your State
  • [H1] U.S. Supreme Court Allows Arizona To Enforce Ban On Ballot-Collecting
  • [H1] How Does The Electoral College Work And Is It Fair?
  • [H1] 'Massive' Campaign Launched To Retake Raqqa, ISIS' So-Called Capital
  • [H1] Renowned Authority On Climate Change Science, Ralph Cicerone Dies At 73
  • [H1] 'Float' Will Lift Your Mind Out Of Its Rut
  • [H1] Book Reviews From NPR
  • [H1] Stooges On Screen: Iggy Pop And Jim Jarmusch On The New Film 'Gimme Danger'
  • [H1] In Damascus, The Bars Are Packed And The Wine Is Flowing
  • [H1] Gaza's Surfer Girl Hangs Up Her Board — And Not By Choice
  • [H1] How A Hostile Nation Could Disrupt The U.S. Election
  • [H1] Experts Warn Of Election Day Cyberattacks
  • [H1] This House Race Shows It's Not So Easy For Republicans To Separate From Trump
  • [H1] The Trend Toward Legalizing Recreational Marijuana
  • [H1] Election Buzz: Recreational Marijuana On The Ballot
  • [H1] Governors' Races Could Be A Bright Spot For GOP On Election Night
  • [H1] This Is The End, My Friend
  • [H1] Democrats Look To Make Gains In State Legislatures
  • [H1] He Thinks He Caught TB From A Wildebeest
  • [H2] Accessibility links
  • [H2] NPR
  • [H2] NPR
  • [H2] NPR Music
  • [H2] NPR Books
  • [H2] NPR About
  • [H2] NPRPodcast Directory
  • [H2] The Two-Way - News Blog
  • [H2] Politics
  • [H2] Latest From NPR News
  • [H2] Keitany And McFadden Extend Winning Streaks In NYC Marathon
  • [H2] Woman's Accused Kidnapper In S.C. Confesses To Multiple Murders
  • [H2] Jury Selection Set To Begin In South Carolina Church Shooting Trial
  • [H2] VW Chairman Now Included In German Prosecutor's Volkswagen Emissions Probe
  • [H2] 'Massive' Campaign Launched To Retake Raqqa, ISIS' So-Called Capital
  • [H2] Latest Newscast
  • [H2] Connect With NPR
  • [H2] The Two-Way - News Blog
  • [H2] Politics
  • [H2] The Two-Way - News Blog
  • [H2] Remembrances
  • [H2] Book Reviews
  • [H2] Music Interviews
  • [H2] Stooges On Screen: Iggy Pop And Jim Jarmusch On The New Film 'Gimme Danger'
  • [H2] Parallels - World News
  • [H2] Parallels - World News
  • [H2] Politics
  • [H2] Politics
  • [H2] Politics
  • [H2] Politics
  • [H2] Dear Sugars
  • [H2] Politics
  • [H2] Goats and Soda
  • [H3] News
  • [H3] Arts & Life
  • [H3] Music
  • [H3] More
  • [H3] News & Conversations
  • [H3] Storytelling & Humor
  • [H3] Music
  • [H3] More
Images We found 24 images on this web page.

Good, most or all of your images have alt attributes
Text/HTML Ratio Ratio : 12%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 202 links including 1 link(s) to files



Anchor Type Juice
Skip to main content Internal Passing Juice
Keyboard shortcuts for audio player Internal Passing Juice
Toggle search Internal Passing Juice
NPR Home Internal Passing Juice
Find Stations Internal Passing Juice
News Internal Passing Juice
Arts & Life Internal Passing Juice
Music Internal Passing Juice
Topics Internal Passing Juice
Tiny Desk Internal Passing Juice
NPR Books Internal Passing Juice
About NPR Internal Passing Juice
Overview Internal Passing Juice
Support Internal Passing Juice
Press Internal Passing Juice
Careers Internal Passing Juice
Podcast Directory Internal Passing Juice
Shop Internal Passing Juice
U.S. Internal Passing Juice
World Internal Passing Juice
Politics Internal Passing Juice
Business Internal Passing Juice
Technology Internal Passing Juice
Science Internal Passing Juice
Health Internal Passing Juice
Race & Culture Internal Passing Juice
Education Internal Passing Juice
Movies Internal Passing Juice
Pop Culture Internal Passing Juice
Food Internal Passing Juice
Art & Design Internal Passing Juice
Performing Arts Internal Passing Juice
Photography Internal Passing Juice
First Listen Internal Passing Juice
Songs We Love Internal Passing Juice
Music Articles Internal Passing Juice
Videos Internal Passing Juice
Our Blogs Internal Passing Juice
Corrections Internal Passing Juice
Morning Edition Internal Passing Juice
All Things Considered Internal Passing Juice
Fresh Air Internal Passing Juice
Here & Now External Passing Juice
Code Switch Internal Passing Juice
The Diane Rehm Show External Passing Juice
Embedded Internal Passing Juice
Latino USA Internal Passing Juice
NPR Politics Podcast Internal Passing Juice
On Point External Passing Juice
Weekend Edition Saturday Internal Passing Juice
Weekend Edition Sunday Internal Passing Juice
Youth Radio Internal Passing Juice
Ask Me Another Internal Passing Juice
The Best Of Car Talk External Passing Juice
Bullseye External Passing Juice
Hidden Brain Internal Passing Juice
How I Built This Internal Passing Juice
How To Do Everything External Passing Juice
Invisibilia Internal Passing Juice
Only A Game External Passing Juice
Planet Money Internal Passing Juice
Pop Culture Happy Hour Internal Passing Juice
StoryCorps External Passing Juice
TED Radio Hour Internal Passing Juice
Wait Wait...Don't Tell Me! Internal Passing Juice
First Listen Internal Passing Juice
All Songs Considered Internal Passing Juice
Songs We Love Internal Passing Juice
Alt.Latino Internal Passing Juice
From The Top External Passing Juice
Jazz Night In America Internal Passing Juice
Metropolis Internal Passing Juice
Mountain Stage Internal Passing Juice
Piano Jazz Internal Passing Juice
The Thistle & Shamrock Internal Passing Juice
World Cafe Internal Passing Juice
All Programs Internal Passing Juice
NPR Podcasts Internal Passing Juice
Rock Internal Passing Juice
Pop Internal Passing Juice
Jazz Internal Passing Juice
Classical Internal Passing Juice
Hip-Hop Internal Passing Juice
R&B/Soul Internal Passing Juice
Folk Internal Passing Juice
Latin Internal Passing Juice
World Internal Passing Juice
Electronic/Dance Internal Passing Juice
Reviews Internal Passing Juice
Music Videos Internal Passing Juice
Live Concerts Internal Passing Juice
Field Recordings Internal Passing Juice
Studio Sessions Internal Passing Juice
Music Documentaries Internal Passing Juice
Festival Recordings Internal Passing Juice
Interviews Internal Passing Juice
Quizzes Internal Passing Juice
Music Lists Internal Passing Juice
Best Music of the Year Internal Passing Juice
Art & Design Internal Passing Juice
Arts & Entertainment Internal Passing Juice
Biography & Memoir Internal Passing Juice
Business & Economy Internal Passing Juice
Children's Books Internal Passing Juice
Comedy Internal Passing Juice
Comics & Graphic Novels Internal Passing Juice
Digital Culture Internal Passing Juice
Faith & Spirituality Internal Passing Juice
Food & Wine Internal Passing Juice
History & Society Internal Passing Juice
Historical Fiction Internal Passing Juice
Horror & Supernatural Internal Passing Juice
Literary Fiction Internal Passing Juice
Mystery & Thrillers Internal Passing Juice
Parenting & Families Internal Passing Juice
Poetry Internal Passing Juice
Politics & Public Affairs Internal Passing Juice
Romance Internal Passing Juice
Science Fiction & Fantasy Internal Passing Juice
Science & Health Internal Passing Juice
Sports Internal Passing Juice
Travel Internal Passing Juice
Young Adult Internal Passing Juice
Nonfiction Internal Passing Juice
Fiction Internal Passing Juice
Book Reviews Internal Passing Juice
This Week's Must Read Internal Passing Juice
My Guilty Pleasure Internal Passing Juice
Three Books... Internal Passing Juice
PG-13: Risky Reads Internal Passing Juice
You Must Read This Internal Passing Juice
Summer Books Internal Passing Juice
Best Books of the Year Internal Passing Juice
Overview and History Internal Passing Juice
Mission and Vision Internal Passing Juice
Stations and Public Media Internal Passing Juice
NPR Finances Internal Passing Juice
People Internal Passing Juice
Ethics Internal Passing Juice
Awards Internal Passing Juice
Visit NPR Internal Passing Juice
NPR Presents External Passing Juice
Studio 1 Events Internal Passing Juice
Generation Listen Internal Passing Juice
Book a Speaker Internal Passing Juice
Request Permissions Internal Passing Juice
Ways to Listen Internal Passing Juice
NPR Extra Blog Internal Passing Juice
Email Newsletters Internal Passing Juice
Shop NPR Internal Passing Juice
Get Help Internal Passing Juice
Contact Us Internal Passing Juice
Support Public Radio Internal Passing Juice
Corporate Sponsorship Internal Passing Juice
Volunteer Internal Passing Juice
Photos and Logos Internal Passing Juice
Fact Sheet (PDF) Internal Passing Juice
Media Relations Contacts Internal Passing Juice
Search Jobs External Passing Juice
Culture Internal Passing Juice
Applying Internal Passing Juice
Interns Internal Passing Juice
Fellows Internal Passing Juice
Digital Internal Passing Juice
Arts Internal Passing Juice
Business Internal Passing Juice
Comedy Internal Passing Juice
Education Internal Passing Juice
Games & Hobbies Internal Passing Juice
Government & Organizations Internal Passing Juice
Health Internal Passing Juice
Kids & Family Internal Passing Juice
Music Internal Passing Juice
News & Politics Internal Passing Juice
Religion & Spirituality Internal Passing Juice
Science & Medicine Internal Passing Juice
Society & Culture Internal Passing Juice
Sports & Recreation Internal Passing Juice
Technology Internal Passing Juice
TV & Film Internal Passing Juice
The Two-Way - News Blog Internal Passing Juice
Politics Internal Passing Juice
Podcast Directory Internal Passing Juice
NPR on Facebook External Passing Juice
@npr on Twitter External Passing Juice
Remembrances Internal Passing Juice
Book Reviews Internal Passing Juice
Music Interviews Internal Passing Juice
Parallels - World News Internal Passing Juice
Subscribe External Passing Juice
Dear Sugars Internal Passing Juice
WBUR External Passing Juice
Goats and Soda Internal Passing Juice
Photography Internal Passing Juice
Visit NPR Internal Passing Juice
Careers at NPR Internal Passing Juice
NPR Ombudsman Internal Passing Juice
Contact Internal Passing Juice
Terms of Use Internal Passing Juice
Privacy Internal Passing Juice
Sponsorship Choices Internal Passing Juice
Text-Only Internal Passing Juice

SEO Keywords

Keywords Cloud toggle republicans music caption news npr images from politics hide
Keywords Consistency
Keyword Content Title Keywords Description Headings
npr 18
caption 18
hide 9
toggle 9
images 8

Usability

Url Domain : npr.org
Length : 7
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 4
Warnings : 0
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Perfect, your website has few JavaScript files.
Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap Missing

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt http://npr.org/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights


54 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/2shapes.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/3copyLineHorz.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/7logocta.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/8sm.jpg (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/9copyLine.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/bg.jpg (expiration not specified)
  • http://publish.responsiveads.com/flowlines/581ca59bcccfc14d0c00037f/rad-fl-581ca59bcccfc14d0c00037f.css (expiration not specified)
  • http://publish.responsiveads.com/libs/radical.r5.min.js (expiration not specified)
  • http://www.googletagmanager.com/gtm.js?id=GTM-K9RKM5 (15 minutes)
  • http://www.googletagservices.com/tag/js/gpt.js (15 minutes)
  • https://static.doubleclick.net/instream/ad_status.js (15 minutes)
  • http://c1.rfihub.net/js/tc.min.js (60 minutes)
  • http://js-agent.newrelic.com/nr-974.min.js (60 minutes)
  • http://pagead2.googlesyndication.com/pagead/osd.js (60 minutes)
  • http://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
  • https://pagead2.googlesyndication.com/pagead/js/lidar.js (60 minutes)
  • http://static.chartbeat.com/js/chartbeat.js (2 hours)
  • http://www.google-analytics.com/analytics.js (2 hours)
  • http://media.npr.org/chrome/news/npr-home.png (4.7 hours)
  • http://js.moatads.com/nprcw392401/moatad.js (4.8 hours)
  • https://media.npr.org/assets/img/2016/11/06/gettyimages-528840373_wide-e14cb92d115a6bd69621dc1f220deb4e4d409e67-s400-c15.png (9 hours)
  • https://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c15.png (10.8 hours)
  • http://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c85.png (10.8 hours)
  • http://media.npr.org/chrome/npr_logo.svg (11.5 hours)
  • https://media.npr.org/chrome/news/bullet_5x5.png (13.4 hours)
  • https://s.npr.org/templates/javascript/lib/modernizr/modernizr.custom.js (15.2 hours)
  • http://media.npr.org/chrome_svg/podcasts/headphones-ee3d23.svg (15.4 hours)
  • http://media.npr.org/assets/img/2016/11/06/gettyimages-528840373_wide-e14cb92d115a6bd69621dc1f220deb4e4d409e67-s400-c85.png (15.8 hours)
  • http://media.npr.org/chrome_svg/music-logo-outline-thick.svg (18.3 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://s.npr.org/templates/javascript/lib/modernizr/modernizr.custom.js

Optimize CSS Delivery of the following:

  • https://s.npr.org/templates/javascript/dist/bundles/persistent-css-d4c463ca110adc46cc46.css
  • https://s.npr.org/templates/javascript/dist/bundles/newsHp2-css-d4c463ca110adc46cc46.css
Show how to fix
  Consider Fixing:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 92.9KiB (78% reduction).

  • Compressing http://www.npr.org/v2/stations/WKAR_AM?apiKey=MDEyNjI0MDcyMDEzODQ3OTYyNDY4YWU1Mg001 could save 71.2KiB (84% reduction).
  • Compressing http://c1.rfihub.net/js/tc.min.js could save 13.3KiB (68% reduction).
  • Compressing http://20501671p.rfihub.com/ca.html?rfiidc=972566422735250489&rfiaid=d0e2ca822355492796d88ab99d08ac1a&ver=9&rb=3035&ca=20501671&pe=http%3A%2F%2Fwww.npr.org%2F&pf=&ra=38095395220443606 could save 3.9KiB (60% reduction).
  • Compressing http://media.npr.org/chrome_svg/music-logo-outline-thick.svg could save 2.2KiB (59% reduction).
  • Compressing http://media.npr.org/chrome/npr_logo.svg could save 1.6KiB (55% reduction).
  • Compressing http://www.npr.org/proxy/listening/v2/newscast/1/recommendations could save 680B (57% reduction).
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1KiB (17% reduction).

  • Minifying http://20501671p.rfihub.com/ca.html?rfiidc=972566422735250489&rfiaid=d0e2ca822355492796d88ab99d08ac1a&ver=9&rb=3035&ca=20501671&pe=http%3A%2F%2Fwww.npr.org%2F&pf=&ra=38095395220443606 could save 1KiB (17% reduction).
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 38KiB (27% reduction).

  • Compressing http://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c85.png could save 12.9KiB (27% reduction).
  • Compressing https://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c15.png could save 12.9KiB (27% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/9copyLine.png could save 3.7KiB (50% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/7logocta.png could save 2.3KiB (17% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/2shapes.png could save 2.1KiB (21% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/3copyLineHorz.png could save 1.6KiB (28% reduction).
  • Compressing http://media.npr.org/chrome/news/npr-home.png could save 1KiB (36% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/bg.jpg could save 848B (15% reduction).
  • Compressing https://media.npr.org/chrome/news/bullet_5x5.png could save 848B (91% reduction).
Show how to fix
  5 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.


98 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="/">NPR Home</a> and 4 others are close to other tap targets final.
  • The tap target <button>WKAR-AM</button> and 1 others are close to other tap targets final.
  • The tap target <li class="programs-podcasts has-subnav">Programs &amp; Podcasts</li> is close to 3 other tap targets final.
  • The tap target <a href="/programs">Programs &amp; Podcasts</a> is close to 3 other tap targets final.
  • The tap target <a href="http://www.npr…n-email-review"></a> and 4 others are close to other tap targets final.
  • The tap target <a href="http://www.npr…ns/thetwo-way/">The Two-Way - News Blog</a> and 12 others are close to other tap targets final.
  • The tap target <a href="http://www.npr…n-email-review">FBI Affirms Ju…Charge Clinton</a> and 1 others are close to other tap targets final.
  • The tap target <a href="http://www.wbur.org" class="affiliation">WBUR</a> is close to 1 other tap targets.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.


68 / 100    Speed
  Should Fix:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 106.8KiB (80% reduction).

  • Compressing http://www.npr.org/v2/stations/WKAR_FM?apiKey=MDEyNjI0MDcyMDEzODQ3OTYyNDY4YWU1Mg001 could save 85KiB (85% reduction).
  • Compressing http://c1.rfihub.net/js/tc.min.js could save 13.3KiB (68% reduction).
  • Compressing http://20501671p.rfihub.com/ca.html?rfiidc=981573621996067956&rfiaid=e8d1e47108594b509ebacd7b1edb0eef&ver=9&rb=3035&ca=20501671&pe=http%3A%2F%2Fwww.npr.org%2F&pf=&ra=2670677378773689 could save 3.9KiB (60% reduction).
  • Compressing http://media.npr.org/chrome_svg/music-logo-outline-thick.svg could save 2.2KiB (59% reduction).
  • Compressing http://media.npr.org/chrome/npr_logo.svg could save 1.6KiB (55% reduction).
  • Compressing http://www.npr.org/proxy/listening/v2/newscast/1/recommendations could save 680B (57% reduction).
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/2shapes.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/3copyLineHorz.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/7logocta.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/8sm.jpg (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/9copyLine.png (expiration not specified)
  • http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/bg.jpg (expiration not specified)
  • http://publish.responsiveads.com/flowlines/581ca59bcccfc14d0c00037f/rad-fl-581ca59bcccfc14d0c00037f.css (expiration not specified)
  • http://publish.responsiveads.com/libs/radical.r5.min.js (expiration not specified)
  • http://www.googletagmanager.com/gtm.js?id=GTM-K9RKM5 (15 minutes)
  • http://www.googletagservices.com/tag/js/gpt.js (15 minutes)
  • https://static.doubleclick.net/instream/ad_status.js (15 minutes)
  • http://c1.rfihub.net/js/tc.min.js (60 minutes)
  • http://js-agent.newrelic.com/nr-974.min.js (60 minutes)
  • http://pagead2.googlesyndication.com/pagead/osd.js (60 minutes)
  • http://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
  • https://pagead2.googlesyndication.com/pagead/js/lidar.js (60 minutes)
  • http://static.chartbeat.com/js/chartbeat.js (2 hours)
  • http://www.google-analytics.com/analytics.js (2 hours)
  • http://media.npr.org/chrome/news/npr-home.png (4.7 hours)
  • http://media.npr.org/chrome_svg/music-logo-outline-thick.svg (7.7 hours)
  • http://media.npr.org/assets/img/2016/11/06/gettyimages-528840373_wide-e14cb92d115a6bd69621dc1f220deb4e4d409e67-s500-c85.png (8.4 hours)
  • https://media.npr.org/assets/img/2016/11/06/gettyimages-528840373_wide-e14cb92d115a6bd69621dc1f220deb4e4d409e67-s400-c15.png (9 hours)
  • http://media.npr.org/images/stations/logos/wkar_fm.gif (9.9 hours)
  • https://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c15.png (10.8 hours)
  • http://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s500-c85.png (10.8 hours)
  • https://media.npr.org/chrome/news/bullet_5x5.png (13.4 hours)
  • https://s.npr.org/templates/javascript/lib/modernizr/modernizr.custom.js (15.2 hours)
  • https://media.npr.org/chrome/av/close-embed-modal.png (15.2 hours)
  • http://media.npr.org/chrome_svg/podcasts/headphones-ee3d23.svg (15.4 hours)
  • http://media.npr.org/chrome/npr_logo.svg (16.2 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://s.npr.org/templates/javascript/lib/modernizr/modernizr.custom.js

Optimize CSS Delivery of the following:

  • https://s.npr.org/templates/javascript/dist/bundles/persistent-css-d4c463ca110adc46cc46.css
  • https://s.npr.org/templates/javascript/dist/bundles/newsHp2-css-d4c463ca110adc46cc46.css
Show how to fix
  Consider Fixing:
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1KiB (17% reduction).

  • Minifying http://20501671p.rfihub.com/ca.html?rfiidc=981573621996067956&rfiaid=e8d1e47108594b509ebacd7b1edb0eef&ver=9&rb=3035&ca=20501671&pe=http%3A%2F%2Fwww.npr.org%2F&pf=&ra=2670677378773689 could save 1KiB (17% reduction).
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 47.2KiB (27% reduction).

  • Compressing http://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s500-c85.png could save 21.2KiB (27% reduction).
  • Compressing https://media.npr.org/assets/img/2016/11/06/tile-dear-sugar_wide-2195c1c1377641b908cdf7fe28efbe672985c16d-s400-c15.png could save 12.9KiB (27% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/9copyLine.png could save 3.7KiB (50% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/7logocta.png could save 2.3KiB (17% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/2shapes.png could save 2.1KiB (21% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/3copyLineHorz.png could save 1.6KiB (28% reduction).
  • Compressing http://media.npr.org/chrome/news/npr-home.png could save 1KiB (36% reduction).
  • Compressing https://media.npr.org/chrome/av/close-embed-modal.png could save 893B (77% reduction).
  • Compressing http://publish.responsiveads.com/ads/581ca59bcccfc14d0c00037e/img/bg.jpg could save 848B (15% reduction).
  • Compressing https://media.npr.org/chrome/news/bullet_5x5.png could save 848B (91% reduction).
Show how to fix
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

  • Only about 37% of the final above-the-fold content could be rendered with the full HTML response snapshot:4.
Show how to fix
  4 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.



* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.