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medallia.com

Website review medallia.com

 Generated on March 17 2017 04:51 AM

Old statistics? UPDATE !


The score is 41/100

Download PDF Version

SEO Content

Title

Medallia Home - Medallia



Length : 24

Perfect, your title contains between 10 and 70 characters.
Description



Length : 0

Very bad. We haven't found meta description on your page. Use this free online meta tags generator to create description.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
locale en_US
type website
title Medallia Home - Medallia
url http://www.medallia.com/
site_name Medallia
Headings
H1 H2 H3 H4 H5 H6
3 7 15 0 0 0
  • [H1] Medallia Home
  • [H1] We make software that improves the customer experience
  • [H1] We make software that improves the customer experience
  • [H2] and we are trusted by the world's most loved brands.
  • [H2] Listen
  • [H2] Analyze
  • [H2] Act
  • [H2]
  • [H2] Learn more about our offerings today
  • [H2] How does our software drive business impact?
  • [H3] Invite customers to keep coming back.
  • [H3] Customer Experience — a retention strategy that pays dividends.
  • [H3] Never checkout on customer experience.
  • [H3] Can you hear me now?
  • [H3] Let key accounts know they’re partners.
  • [H3] Steer your customer experience in the right direction.
  • [H3] Invite customers to keep coming back.
  • [H3] Customer Experience — a retention strategy that pays dividends.
  • [H3] Never checkout on customer experience.
  • [H3] Can you hear me now?
  • [H3] Let key accounts know they’re partners.
  • [H3] Steer your customer experience in the right direction.
  • [H3] Learn More
  • [H3] Quick Links
  • [H3] Copyright © 2017. Medallia Inc. All rights reserved.
Images We found 18 images on this web page.

18 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 9%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 63 links including 0 link(s) to files



Anchor Type Juice
Product Internal Passing Juice
Tailored Roles Internal Passing Juice
Programs Internal Passing Juice
Use Cases Internal Passing Juice
Technology Internal Passing Juice
Digital Internal Passing Juice
Resources Internal Passing Juice
CX Hub Internal Passing Juice
CEM 101 Internal Passing Juice
The Financial Impact of CX Internal Passing Juice
How CX Leaders Win Internal Passing Juice
Operational CEM Internal Passing Juice
Events Internal Passing Juice
Blog Internal Passing Juice
Industries Internal Passing Juice
Retail Internal Passing Juice
Financial Services Internal Passing Juice
Telco Internal Passing Juice
Automotive Internal Passing Juice
Hospitality Internal Passing Juice
B2B Internal Passing Juice
Customers Internal Passing Juice
About Internal Passing Juice
Careers Internal Passing Juice
Engineering, Product, & Design Internal Passing Juice
Culture & Admin Internal Passing Juice
Sales, Marketing, & Strategy Internal Passing Juice
Customer & Partner Enablement Internal Passing Juice
Legal & Finance Internal Passing Juice
Press Internal Passing Juice
Partners Internal Passing Juice
Leadership Internal Passing Juice
Request a Demo Internal Passing Juice
Product Internal Passing Juice
Software Internal Passing Juice
Use Cases Internal Passing Juice
Technology Internal Passing Juice
Blog Internal Passing Juice
Customers Internal Passing Juice
Careers Internal Passing Juice
Privacy Policy Internal Passing Juice
insights Internal Passing Juice
Medallia Blog Internal Passing Juice
Customer Experience Management Internal Passing Juice
Customer Retention Internal Passing Juice
Net Promoter Score Internal Passing Juice
Customer Satisfaction Surveys Internal Passing Juice
Guest Satisfaction Internal Passing Juice
Social CEM Internal Passing Juice
Customer Engagement Internal Passing Juice
Survey Design Internal Passing Juice
Text Analytics Internal Passing Juice
Voice of the Customer Internal Passing Juice
Enterprise Feedback Management Internal Passing Juice
CEM Software Internal Passing Juice
Services Internal Passing Juice
Contact Us Internal Passing Juice
Medallia Institute Internal Passing Juice
Alert: Medallia Mystery Shopper Scam Internal Passing Juice
Terms of Use Internal Passing Juice
Privacy Policy Internal Passing Juice
Environmental Policy Internal Passing Juice
Security Internal Passing Juice

SEO Keywords

Keywords Cloud customer feedback every created medallia companies experience sketch customers improve
Keywords Consistency
Keyword Content Title Keywords Description Headings
medallia 19
experience 17
customer 16
companies 9
every 7

Usability

Url Domain : medallia.com
Length : 12
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 65
Warnings : 32
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Too bad, your website has too many JS files (more than 6).
Too bad, your website does not take advantage of gzip.

Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap Missing

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt Missing

Your website doesn't have a robots.txt file - this can be problematic.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights


40 / 100    Speed
  Should Fix:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 613.2KiB (81% reduction).

  • Compressing http://www.medallia.com/wp-content/themes/medallia/style.css could save 320.6KiB (86% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/theme.js could save 122.8KiB (74% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/css/responsive.css could save 85.9KiB (85% reduction).
  • Compressing http://www.medallia.com/ could save 69.1KiB (76% reduction).
  • Compressing http://www.medallia.com/wp-includes/js/wp-emoji-release.min.js?ver=4.7.2 could save 7KiB (62% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js could save 4.1KiB (56% reduction).
  • Compressing http://www7.medallia.com/medallia/tag.js could save 1.2KiB (61% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2015/06/logo-white.svg could save 1KiB (58% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js could save 834B (55% reduction).
  • Compressing http://www.medallia.com/wp-includes/js/wp-embed.min.js?ver=4.7.2 could save 647B (47% reduction).
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://munchkin.marketo.net/munchkin.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/css/responsive.css (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/images/bg.png (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/style.css (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/theme.js (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2015/06/logo-white.svg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/act_image-e1481773888129.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/analyze_image.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/auto_logos.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/background-test.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/hero_cx.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/home-rounded-navy.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_b2b.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_fs-e1481737390270.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_hospitality-e1481761513756.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_retail-e1481737382692.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_telco-e1481737403258.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/listen_image.png (expiration not specified)
  • http://www7.medallia.com/medallia/tag.js (expiration not specified)
  • https://snap.licdn.com/li.lms-analytics/insight.min.js (expiration not specified)
  • https://cdn.syndication.twimg.com/widgets/timelines/345170787868762112?&lang=en&callback=twitterFetcher.callback&suppress_response_codes=true&rnd=0.8692890864331275 (5 minutes)
  • http://use.typekit.net/bui3cqd.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-WFHD6G (15 minutes)
  • https://platform.twitter.com/widgets.js (30 minutes)
  • http://www.google-analytics.com/analytics.js (2 hours)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0023/7096.js?413817 (8 hours)
Show how to fix
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 141.8KiB (30% reduction).

  • Minifying http://www.medallia.com/wp-content/themes/medallia/style.css could save 112KiB (31% reduction).
  • Minifying http://www.medallia.com/wp-content/themes/medallia/css/responsive.css could save 29.8KiB (30% reduction).
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 6 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js
  • http://use.typekit.net/bui3cqd.js
  • https://ajax.googleapis.com/ajax/libs/jquery/1.9.1/jquery.min.js?ver=4.7.2
  • http://www.medallia.com/wp-content/plugins/svg-support/js/min/svg-inline-min.js?ver=1.0.0
  • http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js
  • http://munchkin.marketo.net/munchkin.js

Optimize CSS Delivery of the following:

  • http://www.medallia.com/wp-content/themes/medallia/style.css
  • http://www.medallia.com/wp-content/themes/medallia/css/responsive.css
  • http://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/css/font-awesome.min.css
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 100.8KiB (27% reduction).

  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/background-test.png could save 56.8KiB (23% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_b2b.jpg could save 18.6KiB (50% reduction).
  • Compressing https://pbs.twimg.com/profile_images/1538516769/Jason_Mayes_bigger.jpg could save 14KiB (87% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/act_image-e1481773888129.png could save 5.3KiB (18% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_retail-e1481737382692.jpg could save 2.3KiB (15% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_hospitality-e1481761513756.jpg could save 2.1KiB (14% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_fs-e1481737390270.jpg could save 1.8KiB (13% reduction).
Show how to fix
  Consider Fixing:
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 12.3KiB (14% reduction).

  • Minifying http://www.medallia.com/ could save 12.3KiB (14% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 48.2KiB (30% reduction).

  • Minifying http://www.medallia.com/wp-content/themes/medallia/theme.js could save 47.5KiB (29% reduction).
  • Minifying http://www7.medallia.com/medallia/tag.js could save 761B (39% reduction).
Show how to fix
  3 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.


99 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="//www.medallia…/terms-of-use/">Terms of Use</a> is close to 1 other tap targets.
  • The tap target <a href="/trust">Security</a> is close to 1 other tap targets.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.


48 / 100    Speed
  Should Fix:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 613.2KiB (81% reduction).

  • Compressing http://www.medallia.com/wp-content/themes/medallia/style.css could save 320.6KiB (86% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/theme.js could save 122.8KiB (74% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/css/responsive.css could save 85.9KiB (85% reduction).
  • Compressing http://www.medallia.com/ could save 69.1KiB (76% reduction).
  • Compressing http://www.medallia.com/wp-includes/js/wp-emoji-release.min.js?ver=4.7.2 could save 7KiB (62% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js could save 4.1KiB (56% reduction).
  • Compressing http://www7.medallia.com/medallia/tag.js could save 1.2KiB (61% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2015/06/logo-white.svg could save 1KiB (58% reduction).
  • Compressing http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js could save 834B (55% reduction).
  • Compressing http://www.medallia.com/wp-includes/js/wp-embed.min.js?ver=4.7.2 could save 647B (47% reduction).
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • http://munchkin.marketo.net/munchkin.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/css/responsive.css (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/images/bg.png (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/style.css (expiration not specified)
  • http://www.medallia.com/wp-content/themes/medallia/theme.js (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2015/06/logo-white.svg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/act_image-e1481773888129.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/analyze_image.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/auto_logos.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/background-test.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/hero_cx.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/home-rounded-navy.png (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_b2b.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_fs-e1481737390270.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_hospitality-e1481761513756.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_retail-e1481737382692.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/industry_telco-e1481737403258.jpg (expiration not specified)
  • http://www.medallia.com/wp-content/uploads/2016/12/listen_image.png (expiration not specified)
  • http://www7.medallia.com/medallia/tag.js (expiration not specified)
  • https://snap.licdn.com/li.lms-analytics/insight.min.js (expiration not specified)
  • https://cdn.syndication.twimg.com/widgets/timelines/345170787868762112?&lang=en&callback=twitterFetcher.callback&suppress_response_codes=true&rnd=0.8692890864331275 (5 minutes)
  • http://use.typekit.net/bui3cqd.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-WFHD6G (15 minutes)
  • https://platform.twitter.com/widgets.js (30 minutes)
  • http://www.google-analytics.com/analytics.js (2 hours)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0023/7096.js?413817 (8 hours)
Show how to fix
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 141.8KiB (30% reduction).

  • Minifying http://www.medallia.com/wp-content/themes/medallia/style.css could save 112KiB (31% reduction).
  • Minifying http://www.medallia.com/wp-content/themes/medallia/css/responsive.css could save 29.8KiB (30% reduction).
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 6 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • http://www.medallia.com/wp-content/themes/medallia/lib/modernizr.js
  • http://use.typekit.net/bui3cqd.js
  • https://ajax.googleapis.com/ajax/libs/jquery/1.9.1/jquery.min.js?ver=4.7.2
  • http://www.medallia.com/wp-content/plugins/svg-support/js/min/svg-inline-min.js?ver=1.0.0
  • http://www.medallia.com/wp-content/themes/medallia/analytics_helpers.js
  • http://munchkin.marketo.net/munchkin.js

Optimize CSS Delivery of the following:

  • http://www.medallia.com/wp-content/themes/medallia/style.css
  • http://www.medallia.com/wp-content/themes/medallia/css/responsive.css
  • http://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/css/font-awesome.min.css
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 100.8KiB (27% reduction).

  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/background-test.png could save 56.8KiB (23% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_b2b.jpg could save 18.6KiB (50% reduction).
  • Compressing https://pbs.twimg.com/profile_images/1538516769/Jason_Mayes_bigger.jpg could save 14KiB (87% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/act_image-e1481773888129.png could save 5.3KiB (18% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_retail-e1481737382692.jpg could save 2.3KiB (15% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_hospitality-e1481761513756.jpg could save 2.1KiB (14% reduction).
  • Compressing http://www.medallia.com/wp-content/uploads/2016/12/industry_fs-e1481737390270.jpg could save 1.8KiB (13% reduction).
Show how to fix
  Consider Fixing:
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 12.3KiB (14% reduction).

  • Minifying http://www.medallia.com/ could save 12.3KiB (14% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 48.2KiB (30% reduction).

  • Minifying http://www.medallia.com/wp-content/themes/medallia/theme.js could save 47.5KiB (29% reduction).
  • Minifying http://www7.medallia.com/medallia/tag.js could save 761B (39% reduction).
Show how to fix
  3 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.



* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.