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criteo.com

Website review criteo.com

 Generated on November 11 2016 06:47 AM

Old statistics? UPDATE !


The score is 52/100

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SEO Content
Title

Real-Time Digital Advertising That Works | Criteo



Length : 49

Perfect, your title contains between 10 and 70 characters.
Description

Criteo's state-of-the-art technology transforms digital advertising into a personal experience that drives better results.



Length : 126

Great, your meta description contains between 70 and 160 characters.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.
Headings
H1 H2 H3 H4 H5 H6
3 3 3 14 0 0
  • [H1] Introducing Criteo Predictive Search
  • [H1] Forrester Report: As Paid Search Evolves, Marketers Must Too
  • [H1] Criteo at The Phocuswright Conference
  • [H2] Dynamic Real-Time Ads That Work
  • [H2] Transforming Digital Advertising into a Personal Experience.
  • [H2] Make More Sales.
  • [H3] Criteo Completes Acquisition of HookLogic
  • [H3] Forrester Report
  • [H3]
  • [H4] Unparalleled Technology
  • [H4] Unmatched Publishing Network
  • [H4] Transparent CPC Pricing
  • [H4] Cross-device Reach
  • [H4] Kinetic Design
  • [H4] World-Class Support
  • [H4] Products & Resources
  • [H4] Info For
  • [H4] Updates
  • [H4] Company
  • [H4] General Inquiries
  • [H4] Privacy
  • [H4] Legal
  • [H4] Criteo Advertising
Images We found 27 images on this web page.

15 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 12%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 41 links including 0 link(s) to files



Anchor Type Juice
privacy policy Internal Passing Juice
X Internal Passing Juice
Contact Us Internal Passing Juice
Products Internal Passing Juice
Results Internal Passing Juice
Resources Internal Passing Juice
Events Internal Passing Juice
News Internal Passing Juice
About Us Internal Passing Juice
Publishers Internal Passing Juice
Investors Internal Passing Juice
Careers Internal Passing Juice
Français Internal Passing Juice
日本語 Internal Passing Juice
Deutsch Internal Passing Juice
中文 Internal Passing Juice
Português Internal Passing Juice
한국어 Internal Passing Juice
Italiano Internal Passing Juice
Español Internal Passing Juice
Pусский Internal Passing Juice
Polski Internal Passing Juice
Login Internal Passing Juice
Learn More Internal Passing Juice
Strengthening its Performance Marketing Platform Internal Passing Juice
As Paid Search Evolves Marketers Must Too Internal Passing Juice
+36% ROAS. See how Criteo Predictive Search helped Internal Passing Juice
Visit Conference Site External Passing Juice
Follow External Passing Juice
Press Releases Internal Passing Juice
In the News Internal Passing Juice
Find Us Internal Passing Juice
Full Privacy Policy Internal Passing Juice
Website Privacy Policy Internal Passing Juice
Supported Platforms Internal Passing Juice
Terms and Conditions Internal Passing Juice
Publisher Terms and Conditions Internal Passing Juice
Legal Mentions Internal Passing Juice
Ad Choices External Passing Juice
Advertising Guidelines Internal Passing Juice
Demo Internal Passing Juice

SEO Keywords
Keywords Cloud cookies criteo more news report search forrester english marketers paid
Keywords Consistency
Keyword Content Title Keywords Description Headings
criteo 6
more 3
paid 3
news 3
forrester 3

Usability
Url Domain : criteo.com
Length : 10
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document
Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 17
Warnings : 1
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Great, your website has few CSS files.
Too bad, your website has too many JS files (more than 6).
Perfect, your website takes advantage of gzip.

Mobile
Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization
XML Sitemap Great, your website has an XML sitemap.

http://criteo.com/sitemap.xml
Robots.txt http://criteo.com/robots.txt

Great, your website has a robots.txt file.
Analytics Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

PageSpeed Insights

70 / 100    Speed
  Should Fix:
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 4 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://use.typekit.net/bof3vei.js
  • http://www.criteo.com/scripts/slimmage.min.js
  • http://code.jquery.com/jquery.min.js
  • http://netdna.bootstrapcdn.com/bootstrap/3.1.1/js/bootstrap.min.js

Optimize CSS Delivery of the following:

  • http://www.criteo.com/css/bundle.css
  • http://www.criteo.com/css/app.min.css
  • http://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.5.9/slick.min.css
  • http://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.5.9/slick-theme.min.css
Show how to fix
  Consider Fixing:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://use.typekit.net/bof3vei.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-PC3HLX (15 minutes)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0034/9974.js?410796 (60 minutes)
  • http://www.criteo.com/css/app.min.css (60 minutes)
  • http://www.criteo.com/css/bundle.css (60 minutes)
  • http://www.criteo.com/fonts/2ACCEC_0_0.woff (60 minutes)
  • http://www.criteo.com/fonts/2ACCEC_1_0.woff (60 minutes)
  • http://www.criteo.com/fonts/criteo-icons.woff (60 minutes)
  • http://www.criteo.com/js/app.min.js (60 minutes)
  • http://www.criteo.com/js/bundle.js (60 minutes)
  • http://www.criteo.com/scripts/slimmage.min.js (60 minutes)
  • http://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 21.2KiB (30% reduction).

  • Compressing http://www.criteo.com/media/3482/logoreel-surveymonkey.png could save 2.5KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3484/logoreel-fsa-store.png could save 2.4KiB (31% reduction).
  • Compressing http://www.criteo.com/media/3483/logoreel-fragrancenet.png could save 2.1KiB (25% reduction).
  • Compressing http://www.criteo.com/media/3480/logoreel-yahoo.png could save 2KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3509/airfrance_logo.png could save 1.7KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3511/bookingcom_logo.png could save 1.6KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3481/logoreel-lenovo.png could save 1.5KiB (29% reduction).
  • Compressing http://www.criteo.com/media/3512/shoescom_logo.png could save 1.3KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3513/mango_logo.png could save 1.3KiB (35% reduction).
  • Compressing http://www.criteo.com/media/3478/logoreel-cheapoair.png could save 1.2KiB (24% reduction).
  • Compressing http://www.criteo.com/media/3479/logoreel-clarks.png could save 1.1KiB (27% reduction).
  • Compressing http://www.criteo.com/media/3515/ebay_logo.png could save 853B (35% reduction).
  • Compressing http://www.criteo.com/media/3514/dell_logo.png could save 779B (36% reduction).
  • Compressing http://www.criteo.com/media/3510/apartments_logo.png could save 729B (23% reduction).
Show how to fix
  7 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Enable compression

You have compression enabled. Learn more about enabling compression.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

95 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="https://www.fa…k.com/GoCriteo" class="js-socialContainer-trigger"></a> and 2 others are close to other tap targets.
  • The tap target <a href="http://www.cri…om/contact-us/">Contact Us</a> and 11 others are close to other tap targets.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.

84 / 100    Speed
  Consider Fixing:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://use.typekit.net/bof3vei.js (10 minutes)
  • http://www.googletagmanager.com/gtm.js?id=GTM-PC3HLX (15 minutes)
  • http://dnn506yrbagrg.cloudfront.net/pages/scripts/0034/9974.js?410796 (60 minutes)
  • http://www.criteo.com/css/app.min.css (60 minutes)
  • http://www.criteo.com/css/bundle.css (60 minutes)
  • http://www.criteo.com/fonts/2ACCEC_0_0.woff (60 minutes)
  • http://www.criteo.com/fonts/2ACCEC_1_0.woff (60 minutes)
  • http://www.criteo.com/fonts/criteo-icons.woff (60 minutes)
  • http://www.criteo.com/js/app.min.js (60 minutes)
  • http://www.criteo.com/js/bundle.js (60 minutes)
  • http://www.criteo.com/scripts/slimmage.min.js (60 minutes)
  • http://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 4 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://use.typekit.net/bof3vei.js
  • http://www.criteo.com/scripts/slimmage.min.js
  • http://code.jquery.com/jquery.min.js
  • http://netdna.bootstrapcdn.com/bootstrap/3.1.1/js/bootstrap.min.js

Optimize CSS Delivery of the following:

  • http://www.criteo.com/css/bundle.css
  • http://www.criteo.com/css/app.min.css
  • http://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.5.9/slick.min.css
  • http://cdnjs.cloudflare.com/ajax/libs/slick-carousel/1.5.9/slick-theme.min.css
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 36.6KiB (51% reduction).

  • Compressing and resizing http://www.criteo.com/media/3483/logoreel-fragrancenet.png could save 6KiB (71% reduction).
  • Compressing and resizing http://www.criteo.com/media/3482/logoreel-surveymonkey.png could save 5.4KiB (68% reduction).
  • Compressing and resizing http://www.criteo.com/media/3484/logoreel-fsa-store.png could save 4.9KiB (63% reduction).
  • Compressing and resizing http://www.criteo.com/media/3480/logoreel-yahoo.png could save 3.8KiB (60% reduction).
  • Compressing and resizing http://www.criteo.com/media/3481/logoreel-lenovo.png could save 3.1KiB (58% reduction).
  • Compressing and resizing http://www.criteo.com/media/3478/logoreel-cheapoair.png could save 2.8KiB (56% reduction).
  • Compressing and resizing http://www.criteo.com/media/3479/logoreel-clarks.png could save 2.2KiB (50% reduction).
  • Compressing http://www.criteo.com/media/3509/airfrance_logo.png could save 1.7KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3511/bookingcom_logo.png could save 1.6KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3512/shoescom_logo.png could save 1.3KiB (33% reduction).
  • Compressing http://www.criteo.com/media/3513/mango_logo.png could save 1.3KiB (35% reduction).
  • Compressing http://www.criteo.com/media/3515/ebay_logo.png could save 853B (35% reduction).
  • Compressing http://www.criteo.com/media/3514/dell_logo.png could save 779B (36% reduction).
  • Compressing http://www.criteo.com/media/3510/apartments_logo.png could save 729B (23% reduction).
Show how to fix
  7 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Enable compression

You have compression enabled. Learn more about enabling compression.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify CSS

Your CSS is minified. Learn more about minifying CSS.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

Site Desk