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adition.com

Website review adition.com

 Generated on November 07 2016 04:07 AM

Old statistics? UPDATE !


The score is 48/100

Download PDF Version

SEO Content
Title

Adserver | ADITION technologies AG



Length : 34

Perfect, your title contains between 10 and 70 characters.
Description



Length : 0

Very bad. We haven't found meta description on your page. Use this free online meta tags generator to create description.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties Good, your page take advantage of Og Properties.
Property Content
image https://www.adition.com/wp-content/themes/adition/images/og-logo.jpg
Headings
H1 H2 H3 H4 H5 H6
1 6 2 0 0 0
  • [H1] Über uns
  • [H2] UNIFIED ADSERVING SOLUTIONS
  • [H2] DER FLEXIBLEADITION STORE
  • [H2] DAS BESONDERE EINKAUFSERLEBNIS
  • [H2] Kontakt
  • [H2] Jobs
  • [H2] Neuigkeiten
  • [H3] Adition technologies im Überblick
  • [H3] Adition.com
Images We found 35 images on this web page.

6 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 9%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no Iframes detected on this page.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 38 links including 0 link(s) to files



Anchor Type Juice
Direkt zum Inhalt Internal Passing Juice
Adserver Internal Passing Juice
Display Internal Passing Juice
Mobile Internal Passing Juice
Video & Rich-Media Internal Passing Juice
Dynamic Ads Internal Passing Juice
Targeting Internal Passing Juice
AdVerification-Center Internal Passing Juice
Programmatic Internal Passing Juice
Reporting Internal Passing Juice
Dashboard Internal Passing Juice
API-Anbindung Internal Passing Juice
SSP Internal Passing Juice
DSP Internal Passing Juice
DMP Internal Passing Juice
Unternehmen Internal Passing Juice
Die ADITION Story Internal Passing Juice
Management Internal Passing Juice
Referenzen Internal Passing Juice
Technologie Internal Passing Juice
Jobs Internal Passing Juice
Partner Internal Passing Juice
News & Infos Internal Passing Juice
Usecases Internal Passing Juice
Factsheets Internal Passing Juice
Techsheets Internal Passing Juice
Newsletter Internal Passing Juice
Presse Internal Passing Juice
Downloads Internal Passing Juice
Kontakt Internal Passing Juice
Impressum Internal Passing Juice
Datenschutz / Opt-out Internal Passing Juice
en Internal Passing Juice
Weiterlesen Internal Passing Juice
Weiterlesen Internal Passing Juice
Weiterlesen Internal Passing Juice
Weiterlesen Internal Passing Juice
Nach oben Internal Passing Juice

SEO Keywords
Keywords Cloud für ads adition flexible die altder alle und side store
Keywords Consistency
Keyword Content Title Keywords Description Headings
adition 11
store 6
flexible 5
und 3
für 3

Usability
Url Domain : adition.com
Length : 11
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is de.
Dublin Core This page does not take advantage of Dublin Core.

Document
Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 12
Warnings : 1
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Too bad, your website has too many CSS files (more than 4).
Too bad, your website has too many JS files (more than 6).
Too bad, your website does not take advantage of gzip.

Mobile
Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization
XML Sitemap Missing

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt http://adition.com/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   PIWIK

PageSpeed Insights

50 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://imagesrv.adition.com/1x1.gif (expiration not specified)
  • https://imagesrv.adition.com/banners/10/files/00/01/50/ca/000000086218.gif (expiration not specified)
  • https://imagesrv.adition.com/banners/10/files/00/01/50/d3/000000086227.jpg (expiration not specified)
  • https://imagesrv.adition.com/banners/10/files/00/01/50/d8/000000086232.png (expiration not specified)
  • https://imagesrv.adition.com/js/adition.js (expiration not specified)
  • https://piwik.vm.de/piwik.js (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/fonts/Vegur-Light-webfont.woff (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/fonts/Vegur-Regular-webfont.woff (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/bg_footer.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/letstalk.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/newsletter.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/style.css (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_DynamicAds.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_Startseite.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_Store.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_DynamicAds.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_Startseite.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_Store.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/08/mediascale.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/08/preformancemedia.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/1und1t.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/aaag.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/adverserve-logo2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/plannet2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/sixt-website.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/swisscom.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/unitedinternetmedia.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/10/spiegel-qc-website.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/11/redblue.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2013/06/PAYBACK_Logo1_145px.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2013/08/telefonica2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2014/05/adaudience_120px1.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2014/08/derStandard_120.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/01/ing-diba.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/DriveNow-Logo-Web.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/coop.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/eprofessional.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/logo_otto_145_59.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/sportvertical.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/verivox.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/03/adup_logo_web.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/03/esome_logo_web.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/06/ePrivacy_EDAA_Trust_Seal.png (expiration not specified)
  • https://ad3.adfarm1.adition.com/js?wp_id=2507887 (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2507913 (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2514295 (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2543668&kid=418642&ts=6350166085522621400&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085522621400%26sid%3D2507913%26kid%3D418791%26bid%3D1599938%26c%3D54920%26keyword%3D%26sr%3D0%26clickurl%3D (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2543671&kid=1617831&ts=6350166085529633752&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085529633752%26sid%3D2507887%26kid%3D1617935%26bid%3D5539883%26c%3D34279%26keyword%3D%26sr%3D0%26clickurl%3D (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2543674&kid=1617824&ts=6350166085537891288&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085537891288%26sid%3D2514295%26kid%3D1617942%26bid%3D5539902%26c%3D33148%26keyword%3D%26sr%3D0%26clickurl%3D (10 minutes)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 5 blocking script resources and 6 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.adition.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.adition.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.adition.com/wp-content/plugins/easy-social-icons/js/cnss.js?ver=1.0
  • https://www.adition.com/wp-content/themes/adition/js/themejs.min.js?ver=1
  • https://www.adition.com/wp-content/plugins/captcha/js/front_end_script.js?ver=4.5.3

Optimize CSS Delivery of the following:

  • https://www.adition.com/wp-content/themes/adition/style.css
  • https://www.adition.com/wp-content/plugins/easy-social-icons/css/cnss.css?ver=1.0
  • https://www.adition.com/wp-content/plugins/captcha/css/style.css?ver=4.5.3
  • https://www.adition.com/wp-includes/css/dashicons.min.css?ver=4.5.3
  • https://www.adition.com/wp-content/plugins/captcha/css/mobile_style.css?ver=4.5.3
  • https://www.adition.com/wp-content/plugins/qtranslate-slug/assets/css/qts-default.css?ver=4.5.3
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 364.9KiB (82% reduction).

  • Compressing and resizing https://www.adition.com/wp-content/uploads/2016/06/ePrivacy_EDAA_Trust_Seal.png could save 333.7KiB (97% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2016/03/esome_logo_web.png could save 7.4KiB (56% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2012/09/sixt-website.jpg could save 3.1KiB (52% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2012/10/spiegel-qc-website.jpg could save 3.1KiB (44% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/01/ing-diba.png could save 2.4KiB (24% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2014/08/derStandard_120.png could save 2.4KiB (41% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/logo_otto_145_59.png could save 2.3KiB (28% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/sportvertical.png could save 2.1KiB (23% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/coop.png could save 2KiB (30% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/verivox.png could save 2KiB (31% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2016/03/adup_logo_web.png could save 1.4KiB (18% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/DriveNow-Logo-Web.jpg could save 1.2KiB (17% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/eprofessional.png could save 1.2KiB (16% reduction).
  • Compressing https://imagesrv.adition.com/banners/10/files/00/01/50/ca/000000086218.gif could save 630B (30% reduction).
Show how to fix
  Consider Fixing:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 17.6KiB (60% reduction).

  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2543671&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&kid=1617831&screen_res=undefined&wpt=J&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085529633752%26sid%3D2507887%26kid%3D1617935%26bid%3D5539883%26c%3D34279%26keyword%3D%26sr%3D0%26clickurl%3D could save 2.9KiB (60% reduction).
  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2543674&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&kid=1617824&screen_res=undefined&wpt=J&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085537891288%26sid%3D2514295%26kid%3D1617942%26bid%3D5539902%26c%3D33148%26keyword%3D%26sr%3D0%26clickurl%3D could save 2.9KiB (60% reduction).
  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2543668&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&kid=418642&screen_res=undefined&wpt=J&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085522621400%26sid%3D2507913%26kid%3D418791%26bid%3D1599938%26c%3D54920%26keyword%3D%26sr%3D0%26clickurl%3D could save 2.9KiB (60% reduction).
  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2514295&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&wi=210141487&ac=3&screen_res=undefined&wpt=J&clickurl= could save 2.6KiB (64% reduction).
  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2507887&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&wi=210141487&ac=2&screen_res=undefined&wpt=J&clickurl= could save 2.4KiB (63% reduction).
  • Compressing https://ad3.adfarm1.adition.com/banner?sid=2507913&adjsver=3&co=1&fvers=&iframe=0&ref=&os=12&browser=11&h5=-1&h5s=0&wi=210141487&ac=1&screen_res=undefined&wpt=J&clickurl= could save 2.4KiB (63% reduction).
  • Compressing https://ad3.adfarm1.adition.com/js?wp_id=2543674&kid=1617824&ts=6350166085537891288&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085537891288%26sid%3D2514295%26kid%3D1617942%26bid%3D5539902%26c%3D33148%26keyword%3D%26sr%3D0%26clickurl%3D could save 539B (48% reduction).
  • Compressing https://ad3.adfarm1.adition.com/js?wp_id=2543668&kid=418642&ts=6350166085522621400&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085522621400%26sid%3D2507913%26kid%3D418791%26bid%3D1599938%26c%3D54920%26keyword%3D%26sr%3D0%26clickurl%3D could save 538B (48% reduction).
  • Compressing https://ad3.adfarm1.adition.com/js?wp_id=2543671&kid=1617831&ts=6350166085529633752&clickurl=https%3A%2F%2Fad3.adfarm1.adition.com%2Fredi%3Flid%3D6350166085529633752%26sid%3D2507887%26kid%3D1617935%26bid%3D5539883%26c%3D34279%26keyword%3D%26sr%3D0%26clickurl%3D could save 537B (48% reduction).
Show how to fix
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 1.3KiB (15% reduction).

  • Minifying https://www.adition.com/wp-content/themes/adition/style.css could save 1.3KiB (15% reduction) after compression.
Show how to fix
  5 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

99 / 100    User Experience
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="https://www.ad…om/newsletter/"></a> is close to 1 other tap targets final.
Show how to fix
  4 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.

59 / 100    Speed
  Should Fix:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://imagesrv.adition.com/js/adition.js (expiration not specified)
  • https://piwik.vm.de/piwik.js (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/fonts/Vegur-Bold-webfont.woff (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/fonts/Vegur-Light-webfont.woff (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/fonts/Vegur-Regular-webfont.woff (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/bg_footer.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/letstalk.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/images/newsletter.jpg (expiration not specified)
  • https://www.adition.com/wp-content/themes/adition/style.css (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_DynamicAds.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_Startseite.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_header_Store.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_DynamicAds.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_Startseite.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/05/ADI_wuerfel_Store.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/08/mediascale.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/08/preformancemedia.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/1und1t.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/aaag.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/adverserve-logo2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/plannet2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/sixt-website.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/swisscom.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/09/unitedinternetmedia.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/10/spiegel-qc-website.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2012/11/redblue.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2013/06/PAYBACK_Logo1_145px.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2013/08/telefonica2.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2014/05/adaudience_120px1.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2014/08/derStandard_120.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/01/ing-diba.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/DriveNow-Logo-Web.jpg (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/coop.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/eprofessional.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/logo_otto_145_59.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/sportvertical.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2015/05/verivox.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/03/adup_logo_web.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/03/esome_logo_web.png (expiration not specified)
  • https://www.adition.com/wp-content/uploads/2016/06/ePrivacy_EDAA_Trust_Seal.png (expiration not specified)
  • https://ad3.adfarm1.adition.com/js?wp_id=2507887 (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2507913 (10 minutes)
  • https://ad3.adfarm1.adition.com/js?wp_id=2514295 (10 minutes)
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 14 blocking script resources and 6 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.adition.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.adition.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.adition.com/wp-content/plugins/easy-social-icons/js/cnss.js?ver=1.0
  • https://www.adition.com/wp-content/themes/adition/js/themejs.min.js?ver=1
  • https://www.adition.com/wp-content/plugins/captcha/js/front_end_script.js?ver=4.5.3
  • https://imagesrv.adition.com/js/adition.js
  • https://ad3.adfarm1.adition.com/js?wp_id=2507913
  • https://ad3.adfarm1.adition.com/banner?sid=2507913&adjsver=3&co=1&fvers=&iframe=0&ref=&os=6&browser=11&h5=-1&h5s=0&wi=470358730&ac=1&screen_res=3&wpt=J&clickurl=
  • https://imagesrv.adition.com/js/adition.js
  • https://ad3.adfarm1.adition.com/js?wp_id=2507887
  • https://ad3.adfarm1.adition.com/banner?sid=2507887&adjsver=3&co=1&fvers=&iframe=0&ref=&os=6&browser=11&h5=-1&h5s=0&wi=470358730&ac=2&screen_res=3&wpt=J&clickurl=
  • https://imagesrv.adition.com/js/adition.js
  • https://ad3.adfarm1.adition.com/js?wp_id=2514295
  • https://ad3.adfarm1.adition.com/banner?sid=2514295&adjsver=3&co=1&fvers=&iframe=0&ref=&os=6&browser=11&h5=-1&h5s=0&wi=470358730&ac=3&screen_res=3&wpt=J&clickurl=

Optimize CSS Delivery of the following:

  • https://www.adition.com/wp-content/themes/adition/style.css
  • https://www.adition.com/wp-content/plugins/easy-social-icons/css/cnss.css?ver=1.0
  • https://www.adition.com/wp-content/plugins/captcha/css/style.css?ver=4.5.3
  • https://www.adition.com/wp-includes/css/dashicons.min.css?ver=4.5.3
  • https://www.adition.com/wp-content/plugins/captcha/css/desktop_style.css?ver=4.5.3
  • https://www.adition.com/wp-content/plugins/qtranslate-slug/assets/css/qts-default.css?ver=4.5.3
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 367.4KiB (82% reduction).

  • Compressing and resizing https://www.adition.com/wp-content/uploads/2016/06/ePrivacy_EDAA_Trust_Seal.png could save 333.7KiB (97% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2016/03/esome_logo_web.png could save 7.4KiB (56% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2012/09/sixt-website.jpg could save 3.1KiB (52% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2012/10/spiegel-qc-website.jpg could save 3.1KiB (44% reduction).
  • Compressing and resizing https://www.adition.com/wp-content/themes/adition/images/logo-white.png?ver=2 could save 3.1KiB (46% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/01/ing-diba.png could save 2.4KiB (24% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2014/08/derStandard_120.png could save 2.4KiB (41% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/logo_otto_145_59.png could save 2.3KiB (28% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/sportvertical.png could save 2.1KiB (23% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/coop.png could save 2KiB (30% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/verivox.png could save 2KiB (31% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2016/03/adup_logo_web.png could save 1.4KiB (18% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/DriveNow-Logo-Web.jpg could save 1.2KiB (17% reduction).
  • Compressing https://www.adition.com/wp-content/uploads/2015/05/eprofessional.png could save 1.2KiB (16% reduction).
Show how to fix
  Consider Fixing:
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 1.3KiB (15% reduction).

  • Minifying https://www.adition.com/wp-content/themes/adition/style.css could save 1.3KiB (15% reduction) after compression.
Show how to fix
  6 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Enable compression

You have compression enabled. Learn more about enabling compression.

Reduce server response time

Your server responded quickly. Learn more about server response time optimization.

Minify HTML

Your HTML is minified. Learn more about minifying HTML.

Minify JavaScript

Your JavaScript content is minified. Learn more about minifying JavaScript.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

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